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Account & Brand Development Coordinator

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Account & Brand Development Coordinator

VDAS Design Association | HCMC . Vietnam

Account & Brand Development Coordinator

Skills

E-commerce WebsitesDesign ThinkingCRMBusiness DevelopmentBranding

25 days ago

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Important information


Contract type:

Permanent

Location:

Ho Chi Minh City, Vietnam

Work mode:

Hybrid

Published on:

2 October 2026

What they need


Company Description

VDAS Design Association, established in 2019 under the Industry & Trade Department of Ho Chi Minh City, Vietnam, is dedicated to planning and advancing national design strategies. The association focuses on elevating the creative design sector, promoting design thinking, and shaping public understanding of the impact of designers and the broader creative industry. VDAS connects designers, creative entrepreneurs, manufacturers, government bodies, and international organizations to strengthen Vietnam’s economic and socio-cultural development. Through flagship project as VLIV, VDAS would like to looking for a position of ACCOUNT & BRAND DEVELOPMENT COORDINATOR.

ABOUT VLIV Project

VLIV is a curated global marketplace connecting international consumers with distinctive designers, makers, brands, and manufacturers—starting with a focus on emerging talent from Vietnam.

Our mission goes beyond selling products: we tell the stories behind the makers, help brands become marketplace-ready, and showcase exceptional Vietnamese design and craftsmanship to the world.

ROLE OVERVIEW

We are looking for a relationship-driven, highly organized Account & Brand Development Coordinator to serve as VLIV's primary local representative in Vietnam. In this role, you will act as the crucial bridge between our U.S.- based leadership team and local Vietnamese creators, brands, and manufacturers. Your primary focus will be vendor sourcing, relationship building, field assessments, and guiding local brands to become international-marketplace-ready.

Role Mission | Find the makers. Build the relationships. Understand the brand. Document the details. Help them become VLIV-ready.

KEY RESPONSIBILITIES

1- Be VLIV's Local Ambassador

  • Act as the professional face of VLIV in Vietnam, introducing our platform model and value proposition to prospective partners.
  • Attend industry events, design fairs, trade shows, and cultural exhibitions to network with talent.
  • Build long-term, trust-based relationships across the Vietnamese creative and manufacturing ecosystems.

2- Vendor Sourcing & Pipeline Management

  • Conduct outreach via email, phone, social media, industry networks, and referrals.
  • Schedule and lead in-person discovery meetings with brand owners, designers, and artisans.
  • Maintain an organized pipeline of prospective vendors and collect background details (brand stories, production capacity, target audience, international goals).

3- In-Person Brand Readiness Assessment

  • Conduct field visits to evaluate candidate brands across key criteria: product craftsmanship, packaging, pricing structure, inventory, and export readiness.
  • Document clear, detailed observations using intake forms to help the executive team finalize brand assessments.

5- Data Management & Onboarding

  • Collect and organize high-quality product photography, brand assets, and operational documents.
  • Partner with VLIV's U.S. tech and data teams to structure accurate vendor profiles in internal systems.
  • Guide approved vendors step-by-step through the onboarding process to ensure a successful marketplace launch.

6- Reporting & Market Insights

  • Provide regular updates to U.S. leadership regarding vendor pipeline status, market trends, and feedback from local creators.

THE IDEAL CANDIDATE

  • Location & Mobility: Based in Ho Chi Minh City and comfortable traveling locally for vendor visits.
  • Language Skills: Fluent in Vietnamese and proficient in professional English (written and spoken).
  • Background: Experience or strong interest in Fashion, Product Design, Handicrafts, Manufacturing, E-commerce, Sourcing, or Business Development.
  • Product Sense: A keen eye for quality, design, craftsmanship, and international market potential.
  • People & Tech Skills: Outstanding interpersonal skills with the ability to earn trust easily. Tech-savvy with spreadsheets, CRM tools, cloud drives, and digital communication platforms.
  • Mindset: Highly organized, detail-oriented, and able to work independently while staying aligned with a global team.

WHAT WE OFFER

  • Location: Hochiminh City, Vietnam

  • Reports to: Chief Marketing & Brand Officer (CMBO).

  • Department: Brand Development & Vendor Acquisition

  • Competitive Income: Starting base salary from 10,000,000 VND / month (open to negotiation based on your expertise & network)

    Attractive Performance Incentives aligned with your KPIs.

  • Travel & Field Expense Support: Monthly travel allowance / expense reimbursement provided for partner visits and field work.

  • Ultimate Work Flexibility: Hybrid work model—enjoy the freedom of working remotely while staying connected through meaningful in-person brand visits.

  • Global Exposure: Work directly with our U.S. leadership team, gain international e-commerce experience, and shape the global presence of Vietnamese brands.

  • High-Value Network: Build valuable, long-term connections with top fashion designers, artisans, creative entrepreneurs, and factory leaders across Vietnam.

  • Growth & Impact: Be a core founding team member in Vietnam with clear career progression as VLIV expands globally.

📩 HOW TO APPLY:

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