Activation - Account Manager

Responsibilities

• Lead the end-to-end planning and execution of brand activation events, roadshows, exhibitions, product launches, and experiential marketing campaigns.
• Coordinate with internal teams, vendors, production partners, and event organizers to ensure seamless event delivery.
• Develop detailed project timelines, run-of-show documents, production schedules, and event checklists to ensure flawless execution.
• Oversee on-site event operations, ensuring all activities are executed according to the approved plan, timeline, budget, and quality standards.
• Manage event logistics, including venue coordination, permits, manpower, vendors, production, and procurement.
• Identify potential operational risks and implement contingency plans to minimize disruptions during event execution.
• Monitor event budgets, track expenses, and ensure cost efficiency throughout the project lifecycle.
• Conduct post-event evaluations, prepare campaign reports, and provide recommendations for future activation improvements.

Requirements

• Bachelor's degree in Marketing, Communications, Business, Event Management, or a related field.
• Minimum 4-5 years of experience in Account Management, preferably within an activation, event, experiential marketing, integrated, or creative agency.
• Proven experience managing brand activation campaigns, events, roadshows, product launches, and experiential marketing projects.
• Strong understanding of event planning, event execution, project management, and client servicing.
• Excellent stakeholder management skills with the ability to build and maintain strong client relationships.
• Demonstrated ability to manage multiple projects simultaneously while meeting deadlines and budgets.
• Strong communication, negotiation, presentation, and problem-solving skills.
• Proficient in Microsoft Office (PowerPoint, Excel, Word, and Outlook).
• Familiarity with digital marketing, social media campaigns, and campaign performance reporting is an advantage.
• Highly organized, proactive, detail-oriented, and able to work effectively in a fast-paced environment.
• Experience leading, mentoring, and developing junior Account team members is preferred.
• Passionate about delivering exceptional client experiences and executing high-quality brand activation campaigns.