Ad Ops Executive

About the Role

We are looking for a detail-oriented and highly organized Ad Operations Executive to support the execution, trafficking, monitoring, and reporting of digital advertising campaigns. In this role, you will work closely with media, performance, programmatic, and client-facing teams to ensure campaigns are launched accurately, delivered efficiently, and tracked properly across multiple digital platforms.

This position is ideal for someone with a strong interest in digital advertising, ad technology, campaign operations, and data management.

Key Responsibilities

• Set up, traffic, and launch digital advertising campaigns across various platforms, including ad servers, DSPs, social media, and search channels.
• Implement and manage tracking tags, pixels, and conversion tracking for campaign measurement.
• Ensure campaigns are delivered according to agreed timelines, budgets, targeting requirements, and performance goals.
• Monitor campaign pacing, delivery, impressions, clicks, and other key metrics to identify and resolve issues proactively.
• Conduct quality assurance (QA) checks to ensure creatives, tracking, and placements are functioning correctly.
• Troubleshoot campaign issues related to ad serving, tracking, discrepancies, and platform integrations.
• Collaborate with Media, Performance Marketing, Programmatic, Analytics, and Creative teams to support campaign execution.
• Generate campaign reports and assist in performance analysis.
• Maintain campaign documentation, implementation details, and operational processes.
• Support inventory management, trafficking requests, and campaign optimization activities.
• Stay up to date with industry best practices, ad technology developments, and platform updates.

Requirements

• Bachelor's degree in Marketing, Advertising, Communications, Information Systems, or a related field.
• 1-3 years of experience in Ad Operations, Digital Advertising, Media Operations, or Campaign Management.
• Familiarity with ad serving and advertising platforms such as Google Campaign Manager 360 (CM360), DV360, Google Ads, Meta Ads Manager, or similar platforms.
• Understanding of digital advertising metrics including impressions, clicks, CTR, conversions, CPM, and CPA.
• Experience implementing and validating tracking pixels, tags, and conversion tracking.
• Proficiency in Microsoft Excel or Google Sheets.
• Strong attention to detail and problem-solving skills.
• Ability to manage multiple campaigns and deadlines simultaneously.
• Excellent communication and coordination skills.