Ad Performance Reporting Analyst

Job highlights

• Requirements: Must have Technical Skills .
• Must have Non-Technical Skill . Strong attention to detail
• . Good communication skills
• Good to have Technical Non-Technical Skills . Statistical Knowledge

Ad Performance Reporting Analyst Key Responsibilities:

• Create and distribute reporting on key performance indicators on a daily / weekly / monthly basis.

• Generate excel / BI tool models to monitor and optimize daily marketing performance across channels like Facebook, LinkedIn, Google and blend with data from Salesforce and Marketo

• Extract, transform and blend data from multiple sources to create datasets on which models are built and research is conducted.

• Assist the Marketing team by providing pacing reports daily which help them better optimize delivery and hit their delivery goals on time.

• Provide business insights on all KPIs.

• Automate manual excel reports or move them to other business intelligence tools to increase efficiency and add value.

Requirements: Must have Technical Skills

• Excellent knowledge of Microsoft Excel;

• Analytical abilities;

• Data visualization.

Must have Non-Technical Skill

• Strong attention to detail;

• Good communication skills;

• Team Player;

• Email etiquette;

• Excellent presentation skills

• Innovative and creative thinking.

Good to have Technical Non-Technical Skills

• Statistical Knowledge;

• Online Advertising;

• Digital Media functions;

• Data Modelling basics.