Admissions Manager

Job Description: Manager Admissions & Outreach

Location: Sreenidhi University | Department: Admissions & Outreach | Reporting to: Director Admissions
Experience: Minimum 3-4 years (relevant) | Programs: BBA, MBA, Liberal Arts & Sciences

Role Summary

We are looking for a high-energy Manager Admissions & Outreach to drive student recruitment through strong networks in premium schools, IPMAT coaching centers, and pan-India education consultants. The role involves building pipeline, managing conversions through CRM, counselling prospective students and parents, and delivering admission targets for UG/PG programs.

Key Responsibilities

1) Outreach & Lead Generation

• Build and execute an outreach plan to generate leads for BBA, MBA, and Liberal Arts & Sciences programs.

• Leverage existing connections with premium schools and school leadership/counsellors to conduct:

• Career talks, workshops, seminars, orientation sessions, campus visits

• School/board-level events and education fairs

• Develop and maintain strong engagement with IPMAT coaching institutes (e.g., classroom chains, local coaching hubs) for:

• Centre partnerships, seminar tie-ups, student sessions, and referral programs

2) Consultant & Partner Network (Pan-India)

• Onboard and manage pan-India admission consultants specializing in BBA/MBA admissions.

• Create a partner performance framework:

• Lead quality tracking, conversion ratios, follow-ups, and monthly performance reviews

• Conduct partner enablement: program briefings, brochures, eligibility/USP training, and regular updates.

3) Counselling & Conversions

• Provide high-quality counselling to students and parents (telephonic, virtual, in-person).
• Ensure fast and consistent lead follow-ups, application completion support, and closing admissions.
• Handle candidate objections and guide students on program fit, career pathways, and outcomes.

4) CRM Ownership & Funnel Management

• Use CRM to manage the complete admissions funnel:

• Lead capture, segmentation, nurturing, task assignment, follow-up cadence, and reporting

• Maintain clean data hygiene, accurate notes, and stage updates to improve conversion velocity.

• Track and report weekly/monthly on leads, applications, conversions, drop-offs, ROI by channel.

5) Events & On-Ground Execution

• Plan and execute outreach events, school/centre activations, open houses, and education fairs.
• Coordinate with marketing for required creatives, landing pages, campaign tracking, and collateral.

Required Skills & Experience

• Minimum 2 years of experience in admissions/outreach/student recruitment for:

• BBA / MBA / Liberal Arts & Sciences (any combination of these programs is acceptable)

• Strong existing relationships with:

• Premium schools (CBSE/ICSE/IB/Cambridge) and school counsellors/principals

• IPMAT coaching centres and their academic teams/counsellors

• Pan-India BBA/MBA admission consultants

• Strong working knowledge of CRM systems (Lead stages, pipelines, follow-up automation, reports).

• Proven counselling capability: student-parent handling, closing skills, and conversion mindset.

• Comfortable with travel, fieldwork, targets, and high-volume stakeholder coordination.

Preferred Qualifications

• Master’s degree (MBA/PGDM preferred) or equivalent work experience.
• Experience working with UG and PG admissions cycles and education partner ecosystems.
• Strong presentation skills for workshops/seminars with students, parents, and counsellors.

Key Performance Indicators (KPIs)

• Leads generated through schools, IPMAT coaching centres, and consultants
• Application-to-admission conversion rates
• Partner (consultant/coaching centre) performance and monthly contribution
• CRM hygiene and follow-up SLA adherence
• Event execution count and conversion outcomes

What We Offer

• High ownership role with direct impact on admissions growth
• Strong brand-building exposure across premium segments and national partner networks
• Performance-linked incentives (where applicable) and career growth pathway