Adobe Campaign Expert

Key Responsibilities

• Develop complex customer journeys and marketing automation workflows using Adobe Campaign or similar platforms.
• Use existing SQL code and campaign logic to build and optimize targeting workflows.
• Improve workflow efficiency and enable more personalized customer experiences.
• Collaborate with Marketing & Communications teams to translate commercial strategies into audience targeting and automated journeys.
• Apply marketing strategies such as customer journeys, Next Best Offer and contact strategies.
• Analyse complex data structures and quickly develop a strong understanding of campaign data.
• Manage workload and planning in collaboration with the team manager.
• Share expertise and best practices with colleagues and support knowledge transfer.

Experience Required

• At least 6 years of relevant professional experience.
• Minimum 2 years of experience with Adobe Campaign or similar Marketing Automation platforms.
• Mandatory knowledge of SQL and the ability to understand existing campaign code.
• Experience creating complex customer journeys and marketing automation workflows.
• Understanding of marketing strategies, including customer journeys, Next Best Offer and contact strategies.
• Good spoken English and good knowledge of Dutch and/or French.
• Strong analytical, creative and solution-oriented mindset.
• Proactive communicator with good organizational, collaboration and knowledge-sharing skills.
• Willing to work 50% onsite and 50% from home in Belgium.