Adobe Journey Optimizer

Job Description:We are seeking a skilled Adobe Journey Optimizer (AJO) and Adobe Experience Platform (AEP) Consultant with 3+ years of experience in designing, implementing, and optimizing customer engagement solutions. The ideal candidate should have hands-on experience in Adobe Experience Platform, Real-Time Customer Data Platform (RT-CDP), Adobe Journey Optimizer, customer journey orchestration, audience management, and data integration.Key Responsibilities

• Design, develop, and implement customer journeys using Adobe Journey Optimizer (AJO).
• Configure and manage Adobe Experience Platform (AEP) components, including datasets, schema, identities, and profile management.
• Create and maintain real-time customer profiles and audience segments within AEP.
• Develop and manage omnichannel customer communications across Email, Push Notifications, SMS, and In-App messaging.
• Build audience segmentation strategies and activate audiences across multiple channels.
• Integrate AEP with various source systems, CRM platforms, Marketing Automation tools, and third-party applications.
• Configure event-driven campaigns and trigger-based customer journeys.
• Collaborate with business stakeholders to gather requirements and translate them into technical solutions.
• Monitor campaign performance and optimize customer journeys based on analytics and insights.
• Ensure data quality, governance, privacy compliance, and best practices within Adobe ecosystem.
• Troubleshoot campaign, integration, and platform-related issues.
• Work with Adobe Experience Cloud products and support end-to-end implementation activities.