Ads Specialist

Homemaker Furniture Corporation is looking for a highly analytical and results-driven Ads Specialist with strong hands-on experience in performance marketing and multi-platform advertising. This role is focused on driving traffic, increasing conversions, improving ROAS/ROI, and scaling campaigns across Facebook/Meta Ads, Google Ads, YouTube Ads, and other digital advertising platforms.

QUALIFICATIONS:

• Proven hands-on experience in digital advertising, performance marketing, or paid media campaigns
• Strong experience in Google Ads, YouTube Ads, Facebook/Meta Ads, and other digital advertising platforms
• Experience managing and optimizing advertising budgets for performance and profitability
• Experience handling e-commerce advertising campaigns for platforms such as Shopee, Lazada, Shopify, TikTok Shop, or similar platforms is an advantage
• Strong analytical skills with the ability to interpret campaign data and make performance-driven decisions
• Familiarity with advertising tools, analytics platforms, Meta Business Suite, Google Analytics, and Google Ads Manager

JOB DUTIES & RESPONSIBILITIES:

• Manage, monitor, optimize, and scale paid advertising campaigns across multiple platforms, primarily Facebook/Meta Ads, Google Ads, and YouTube Ads
• Support and strengthen existing Facebook Ads campaigns while helping expand advertising efforts into Google, YouTube, Display, retargeting, and other digital channels
• Analyze campaign performance and implement data-driven strategies to improve ROAS, ROI, CTR, conversion rates, and overall ad performance
• Perform A/B testing on creatives, audiences, ad copies, and campaign structures to improve effectiveness and conversions
• Track, analyze, and report key advertising metrics and campaign performance regularly
• Identify winning campaigns and scale high-performing ads strategically
• Collaborate closely with the creative and e-commerce teams to align ad strategies, creatives, promotions, and campaign objectives

WHY JOIN US?

• Competitive salary package
• Salary can be adjusted higher for candidates with strong proven experience and performance background
• Opportunity to handle and scale multi-platform advertising campaigns for a growing e-commerce and retail business
• Dynamic and results-oriented environment with opportunities for growth and learning
• Work closely with a collaborative team focused on performance, innovation, and business expansion