ARA - Chennai

Position Title: Area Retail Associate - Chennai

Reports to: Assistant Manager Sales MBO (Karnataka, Kerala, TN and Sri Lanka)

Location: Chennai

Position Summary:

The Area Retail Associate (ARA) supports the Area Sales Manager by ensuring operational excellence, brand consistency, and sales performance across multiple PUMA SIS in a designated region. This role acts as a bridge between store teams and area leadership, helping drive store execution, training, and compliance.

Key Objectives:

• Store Support & Operations
• Sales Performance & Targets
• Visual Merchandising
• Inventory & Stock Management
• Training & Team Development

Key Performance Indicators:

• Net Sales
• Brand Ranking at SIS doors
• Brand Desirability, Store Hygiene, Store Operations
• Training scores, Product Knowledge
• Up scaling Existing Space allocation
• New locations in premium Doors

Organizational relationships:

• Internal: Puma Corporate team, Merchandising/ Trading, Projects, Training and HR
• External: SIS Distributor & Team and Store/SIS Owner, Dept/Floor Manager.

Eligibility Criteria And Functional Competencies Required:

• 2-5 years in retail operations.
• Experience handling multi-store/SIS/LFR or supervisory retail roles is an advantage.
• Field-based role requires daily/weekly travel across assigned stores.
• Flexible hours, including weekends and retail peak seasons.

Education

• Graduate (Preferred: Business, Retail, Marketing).