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Area Sales Director

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Onsite

Area Sales Director

Flowers Bakeries Sales of Mid Atlantic, LLC

Area Sales Director

Skills

Sales StrategySAP SuccessFactors

2 months ago

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Important information


Contract type:

Permanent

Salary:

$58,827 – $92,565 / year

Location:

Ashland, VA 23005, USA

Work mode:

Onsite

Published on:

2 September 2026

What they need


FRESH. FORWARD. FLOWERS.

Flowers Foods, Inc. (NYSE:FLO) is not just about baking; it's about crafting moments of joy with every delicious bite. With 2024 sales of $5.1 billion, and as one of the leading producers of packaged bakery goods in the United States, Flowers Foods brings passion to the table. From the wholesome goodness of Nature's Own and Wonder to the bold and artisanal flavors of Dave's Killer Bread, the rustic goodness of Canyon Bakehouse, and the sweet delights of Tastykake, each product is a celebration of taste and quality. Beyond the oven, Flowers Foods fosters a culture that values and reflects Honesty & Integrity, Respect & Inclusion, Sustainability, Passion, and Humility. With a commitment to innovation and a recipe for success, Flowers Foods is more than a bakery – it's a delightful journey into the heart of flavor and community.

Full-time employees are offered the following benefits:

  • Comprehensive health and medical benefits
  • 401(k) Retirement savings plan
  • Professional growth and leadership training
  • Paid vacation, holidays, and parental leave

Benefits may vary depending on your work location.

Bringing Home the Dough

Competitive pay and bonus opportunities

Full-time employees are offered the following benefits:

  • Comprehensive health and medical coverage
  • 401(k) Retirement savings plan
  • Professional growth and leadership training
  • Paid vacation, holidays, and parental leave

Rising to the Challenge: Position Responsibilities

Flowers Bakeries has an immediate opening for an Area Sales Director.

An Area Sales Director is responsible for supporting DSD (direct store delivery) sales and IDs (Independent Distributors). In this role you will support IDs’ efforts to manage customer relationships, engage in sales activities, grow their customer base, seek new selling opportunities in the market, and track sales data. You will build and maintain solid customer relationships with key accounts, that will help ensure promotion and display execution in the market. Utilizing digital tools, you will be able to show execution wins and opportunities for continued growth.

The Area Sales Director will work with a Market Vice President and the Sales Enablement team to analyze market and territory opportunities to maximize sales, while using consumer insights to adjust sales strategies.

Knead to Know: Preferred Qualifications

  • 5 years of relevant experience in general management or sales. Experience as a sales rep, distributor, or other sales position required.
  • Bachelor’s degree (preferably Sales or Business Administration) or equivalent experience

Additional Ingredients: Essential Job Requirements

  • Must be able to acquire and maintain a DOT Medical Card
  • Valid Driver's License and Safe Driving Record
  • Must be at least 21 years of age

Salary Range- $70,000 - $85,000

We offer a competitive salary and an excellent total rewards package. Please reply by 9/8/26. Interested job seekers who successfully complete the series of pre-screening questions and who appear to possess the basic qualifications for this position may be contacted for a telephone interview.

EEO Statement

Flowers is an Equal Opportunity Employer. Flowers encourages all qualified candidates to apply, regardless of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, age, veteran status, disability status, or people of any other characteristic protected by state or federal law. The job description above outlines the general nature and level of work expected from employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications for this position. Equivalent combination of education, experience, and skills may supplement above minimum job requirements.

If you need assistance with submitting your resume due to a medical condition or disability, please send an e-mail to [email protected].

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