Area Sales Executive

Role & responsibilities

• Propose and finalise business targets in alignment with the RSM and also ensure 100% achievement of the same in the defined sales territory.
• Possess a good understanding of the market dynamics and market size which helps to solicit the right market share. Wherever data is missing, create data by conducting a retail audit with the help of the sales team.
• Take complete responsibility of the Sales Depot / C&F with respect to stocks/inventory, sales, collections and the smooth running of the C&F. Setting up dealer targets by engaging Dealer principals in a Business Discussion alongwith with the Sales Technologist(ST). Ensure that ST is always empowered and is a vital stakeholder during these meetings.
• Nurture existing channel network and continuously strive to expand the sales network
• Provide personal leadership to sales and BD teams and drive monthly incentive programs.
• Ensure that all Travel Claims of team members are approved and settled in time.
• Help Sales Technologists to prepare Account Planning for channel partners and help them to improve their ROI.
• Constantly look at how sales team can increase the number of product categories that can be sold at each dealer counter
• Effective channel partner selection. In locations where traditional paint dealers are not a good choice, look for alternate options like Non-Paint Dealers from the building materials industry.
• Ensure hiring of the right people for the right jobs (Sales Technologists and Business Developers partnering with HR business partner and ensure their retention.
• Provide reports to the supervisor on field visits and also provide the much needed MIS on a regular basis.
• Continuously strive to coach team members for outstanding results.

Preferred candidate profile

Sales Excellence, Presentation Skills, Interpersonal Skills, Negotiation Skills, Planning Skills, Assertiveness , Verbal /Written Communication Skills and MS-Excel Proficiency.

Reporting Reports to the Regional Sales Manager