Assistant Delivery Manager

Key Focus:

Drive Delivery Sales Growth | Improve Profitability | Optimize Operations | Enhance Customer Experience

Key Responsibilities:

• Manage and drive delivery sales performance across all assigned brands, including sales targets, forecasts, and performance analysis.
• Monitor daily, weekly, and monthly sales results and identify opportunities to increase sales, order volume, Average Order Value (AOV), and profitability.
• Manage food delivery and online ordering platforms such as GrabFood, LINE MAN, ShopeeFood, and other channels.
• Work closely with Marketing and Brand teams to plan and execute delivery promotions, campaigns, bundles, vouchers, and platform-exclusive activities.
• Evaluate campaign performance, including sales growth, orders, AOV, discount costs, commissions, ROI, and profitability.
• Manage delivery menu and pricing strategies to improve conversion, sales, and margin.
• Monitor delivery-related costs and analyze Gross Sales, Net Sales, Net Revenue, Contribution Margin, and Profitability by brand and platform.
• Coordinate and negotiate with delivery platform partners on campaigns, commissions, marketing support, visibility, and commercial opportunities.
• Work with Operations and store teams to improve delivery performance, including order acceptance, preparation time, order accuracy, cancellation rate, customer rating, and complaint rate.
• Develop and improve Delivery SOPs and operational standards for order handling, preparation, quality checking, packing, rider handover, and complaint handling.
• Monitor customer feedback and conduct Root Cause Analysis to improve service quality and customer experience.
• Prepare delivery performance dashboards, monthly business reviews, and management reports, with clear insights and action plans.
• Support delivery setup for new store openings and new brand launches, including merchant registration, menu setup, pricing, promotions, testing, and go-live readiness.
• Collaborate cross-functionally with Operations, Marketing, Brand, Finance, IT, Procurement, R&D, and Delivery Platforms to achieve business objectives.