Assistant Manager

About the role

This is a marketing role focused on developing and implementing marketing strategies, campaigns, and programs aligned with company objectives. The position involves conducting market research, managing digital marketing activities, coordinating promotional events, and supporting the sales team through marketing initiatives.

Key responsibilities

• Assist in developing and implementing marketing strategies, campaigns, and programs aligned with company objectives.
• Conduct market research and analyze customer preferences, market trends, competitor activities, and industry developments.
• Identify target markets, customer segments, and opportunities for business growth.
• Develop and coordinate marketing content for social media, digital platforms, advertisements, brochures, presentations, and other promotional materials.
• Manage and monitor the company's social media and digital marketing activities.
• Monitor digital campaign performance, engagement, leads, and other relevant marketing metrics.
• Coordinate promotional activities, trade shows, exhibitions, seminars, conferences, product launches, and corporate events.
• Coordinate with designers, suppliers, agencies, media partners, and other external service providers.
• Provide marketing support to Sales through presentations, promotional materials, campaigns, and lead-generation activities.
• Prepare regular reports on marketing activities, campaign results, market insights, and recommendations.

About you

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
• At least 3 years of proven experience in marketing, digital marketing, brand management, or a related role.
• Experience in digital marketing, social media management, content creation, and online advertising.
• Strong written and verbal communication, presentation, and interpersonal skills.
• Creative, organized, detail-oriented, and able to manage multiple projects and deadlines.
• Knowledge of market research, campaign planning, and marketing performance measurement.
• Proficient in Microsoft Office, particularly Word, Excel, and PowerPoint.
• Willingness to attend and coordinate events, trade shows, conferences, and other marketing activities as required.