Assistant Manager/ Manager - E-commerce

Position: Assistant Manager/ Manager E-commerce

Department: Sales / E-commerce

Location: Mumbai

Industry: FMCG / Food / Spices

Experience: 36 Years

Job Summary

We are looking for a proactive and analytical Senior Executive – E-commerce to manage and grow our business across leading online marketplaces and Quick Commerce platforms including Amazon, Flipkart, BigBasket, Blinkit, Swiggy Instamart, and Zepto. The role involves driving sales, improving product visibility, coordinating promotional campaigns, managing inventory, and ensuring seamless execution across all online channels.

Key Responsibilities

Marketplace & Quick Commerce Management

• Manage day-to-day operations for Amazon, Flipkart, BigBasket, Blinkit, Swiggy Instamart, and Zepto.
• Build and maintain strong relationships with Key Account Managers (KAMs) of all partner platforms.
• Monitor sales performance and achieve monthly, quarterly, and annual business targets.
• Identify opportunities to improve category rankings and market share.

Sales & Business Growth

• Develop and execute sales growth strategies for each platform.
• Plan assortment expansion, new product launches, and visibility initiatives.
• Drive revenue through promotional campaigns, seasonal events, and exclusive launches.
• Analyze customer buying trends and recommend business improvements.

Promotions & Campaign Management

• Plan and execute platform campaigns such as:

• Amazon Great Indian Festival

• Amazon Prime Day

• Flipkart Big Billion Days

• BigBasket promotional events

• Blinkit, Swiggy Instamart, and Zepto campaign calendars

• Coordinate discount planning, coupons, sponsored ads, and promotional budgets.

• Monitor campaign ROI and optimize performance.

Catalogue & Content Management

• Ensure accurate product listings, images, descriptions, pricing, and specifications.
• Coordinate with marketing and creative teams for enhanced content and A+ listings.
• Monitor Buy Box performance and listing health.

Inventory & Supply Chain Coordination

• Coordinate with Supply Chain and Warehouse teams to ensure optimum stock availability.
• Monitor inventory levels to avoid stock-outs and overstocking.
• Improve fill rate, service level, and order fulfillment performance.

Pricing & Competition Analysis

• Track competitor pricing and promotional activities.
• Recommend pricing strategies aligned with company objectives.
• Monitor product rankings and share of search.

Performance Reporting

• Prepare daily, weekly, and monthly sales reports.

• Analyze KPIs including:

• GMV

• Revenue

• Sell-through

• Fill Rate

• Conversion Rate

• ROAS

• Stock Availability

• Inventory Days

• Present insights and recommendations to management.

Cross-functional Coordination

• Work closely with Sales, Marketing, Finance, Supply Chain, Operations, and Customer Service teams.
• Coordinate with external agencies for advertising, content, and marketplace support.

Desired Candidate Profile

• Graduate; MBA preferred.
• 3–6 years of experience in FMCG/Food E-commerce.
• Hands-on experience managing Amazon, Flipkart, BigBasket, Blinkit, Swiggy Instamart, and Zepto.
• Strong understanding of marketplace operations, Quick Commerce, and online merchandising.
• Experience in promotional planning and campaign execution.
• Strong analytical and reporting skills.
• Proficiency in MS Excel (Pivot Tables, VLOOKUP/XLOOKUP, dashboards).
• Knowledge of ERP systems and marketplace portals.
• Excellent communication, negotiation, and stakeholder management skills.

Key Skills

• E-commerce Account Management
• Amazon Seller/Vendor Central
• Flipkart Seller Hub
• BigBasket Vendor Portal
• Blinkit Partner Management
• Swiggy Instamart Account Management
• Zepto Business Management
• Quick Commerce
• Marketplace Operations
• Online Merchandising
• Campaign Planning
• Pricing Strategy
• Inventory Planning
• Demand Forecasting
• Sales Analytics
• Digital Promotions
• MIS Reporting
• Excel & Dashboard Reporting
• Cross-functional Coordination
• FMCG Sales
• Category Management

Key Performance Indicators (KPIs)

• Monthly Sales Growth
• GMV Achievement
• Platform-wise Revenue
• Product Availability
• Fill Rate
• Inventory Health
• Campaign ROI
• ROAS
• Conversion Rate
• Category Ranking
• New SKU Launch Success
• Forecast Accuracy
• Customer Ratings & Reviews
• On-Time Order Fulfillment