Assistant Manager, Performance Marketing

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About Nuvr Nuvr is a tech-enabled, full-stack growth accelerator that partners with consumer brands - especially

those transitioning from offline to scale rapidly across e-commerce marketplaces like Amazon and Quick-Commerce platforms such as Blinkit and Zepto, offering end-to-end operational support,

AI-driven insights, and a revenue-sharing model focused on long-term, profitable growth.

Job Summary As an Assistant Manager – Performance Marketing, you will support the planning, execution, and optimization of performance marketing campaigns across Amazon, Flipkart, and quick-commerce platforms.

You will work closely with the Performance Marketing Manager to drive campaign performance, analyze data, optimize budgets, and contribute to business growth through data-driven decision-making.

Key Responsibilities

• Support the execution and optimization of paid campaigns across Amazon Ads, Flipkart Ads, Swiggy Instamart Ads, Blinkit Ads, and Zepto Ads.
• Monitor campaign performance and optimize key metrics such as CPC, CTR, ROAS, ACoS, conversion rate, and sales.
• Analyze campaign data to identify trends, generate actionable insights, and recommend optimization opportunities.
• Conduct keyword research, audience analysis, and competitor benchmarking to improve campaign effectiveness.
• Assist in campaign planning, budget tracking, and performance forecasting.
• Prepare weekly and monthly performance reports, dashboards, and presentations for internal teams and clients.
• Collaborate with Creative, Category, Brand, and Operations teams to ensure campaign execution aligns with business objectives.
• Monitor campaign budgets and flag performance anomalies while recommending corrective actions.
• Stay updated with new advertising features, platform updates, and industry best practices across Amazon, Flipkart, and quick-commerce marketplaces.
• Support process improvements and documentation to enhance campaign efficiency and execution.
• Guide and support junior team members or interns whenever required.

Qualifications

• Bachelor's degree in Marketing, Business Administration, or a related field; MBA is preferred.
• 2–5 years of experience in digital or performance marketing, preferably across Amazon, Flipkart, or quick-commerce platforms.
• Good understanding of marketplace advertising, campaign optimization, and performance metrics.
• Hands-on experience with Amazon Ads Console, Flipkart Ads, Google Analytics, Excel/Google Sheets, and reporting tools.
• Strong analytical, problem-solving, and communication skills.
• Ability to manage multiple campaigns and priorities in a fast-paced environment.
• Experience collaborating with cross-functional teams.
• Basic leadership or mentoring experience is an added advantage.

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