Assistant Manager, Store Training

Key Responsibilities:

• Design and implement structured onboarding and sales training programs (both virtual and in-person) for store teams, covering product knowledge, service excellence, and upselling techniques.
• Develop role-specific training for beauty advisors and store managers, focusing on EVEANDBOY’s DNA, new products, selling ceremonies, and customer experience.
• Monitor training effectiveness through mystery shopping results, sales metrics, and customer feedback.
• Promote a performance-driven, learning-focused culture across all store formats.
• Build and manage a clear career development framework for store employees, outlining growth paths from entry-level to leadership roles.
• Identify high-potential talent and design learning journeys to support promotion readiness and long-term career progression.
• Launch coaching and mentorship initiatives to build a strong internal leadership pipeline.
• Partner with HR and store leadership to assess training needs, performance gaps, and development opportunities.
• Develop and implement blended learning solutions (in-person, digital, and on-the-job) to support store teams at scale.
• Conduct in-store observations, role plays, and coaching sessions for retail teams to ensure high standards of customer service, efficiency, and product knowledge.
• Collaborate with Store Operations, HR, Marketing, and Brand partners to align training with new campaigns, product launches, and store initiatives.
• Ensure training tools, SOPs, and materials are up to date, engaging, and easy to use.

Qualifications:

• Bachelor’s degree in Human Resources, Business, Retail Management, or a related field.
• Minimum 5 years of experience in retail store training, sales coaching, or talent development (experience in beauty or fashion preferred).
• Candidates who are Certified Trainers will be advantageous.
• Strong understanding of retail sales strategies and frontline operations.
• Proven ability to design and deliver engaging training programs across store networks.
• Excellent communication, presentation, and facilitation skills.
• Strong leadership and coaching mindset; able to motivate and influence others.
• Comfortable working in a fast-paced, constantly evolving retail environment.
• Willingness to travel to store locations nationwide.
• Knowledge of and ease with digital learning platforms