Assistant Marketing Insights Manager

The Assistant Marketing Insights Manager will supports business growth by transforming customer, market, and channel insights into actionable marketing initiatives. Working closely with Sales, Marketing, and Insights teams, this role analyzes customer needs, supports campaign planning and activation, and measures program effectiveness to improve customer engagement, strengthen value propositions, and drive profitable growth across target segments and channels.

This role requires visiting our plant in Saraburi a few times a month.

KEY ACCOUNTABLITIES

· Collaborate with account managers to execute customer analysis for individual or groups of customers using marketing tools.

· Participate in evaluating and modifying promotion or advertising programs.

· Produce informational material for the sales force and communications to reach the maximum number of customers and prospects.

· Create and produce marketing, advertising and sales promotion materials for small to medium projects to implement specific marketing strategies and sales objectives.

· Independently solve moderately complex issues with minimal supervision, while escalating more complex issues to appropriate staff.

· Other duties as assigned

MINIMUM QUALIFICATIONS

· Bachelor’s degree in a related field or equivalent experience

· Minimum of two years of related work experience

· Other minimum qualifications may apply

PREFERRED QUALIFICATIONS

· Experience in marketing planning, digital marketing, campaign planning and execution, performance measurement, demand generation and activation and or content delivery

· Experience in customer co creation and or customer experience

PRIOR BENEFICIAL EXPERIENCES

· Help produce informational material for the sales force and communications to reach the maximum number of customers and prospects.

· Help plan, create and produce marketing, advertising and sales promotion materials to implement marketing and sales objectives.

KEY BEHAVIORS

· Plan and prioritize work to meet commitments aligned with organizational goals.

· Develop and deliver multimode communications that convey a clear understanding of the unique needs of different audiences.

· Build partnerships and collaborate with others to meet shared objectives.

SKILLS AND EXPERIENCES TO BE GAINED

· Plan, execute and measure marketing strategies, promotions and annual plans for customer segments or specific channels to implement marketing strategies and sales objectives.

· Collaborate with the sales and insights teams, align marketing initiatives with channel optimization, brand activations, value propositions and product and category plans to ensure integrated marketing activities support a consistent customer experience.