HKBN Enterprise Solutions Limited (HKBNES)
Assistant Marketing Manager (Enterprise Solutions)
Skills
2 months ago
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Important information
Contract type:
Permanent
Work mode:
Onsite
Published on:
28 August 2026
What they need
We are seeking a high-impact Assistant Marketing Manager to drive demand, revenue growth, and brand leadership for our enterprise solutions targeting large corporate and public-sector customers. The ideal candidate is a hands-on executor with strong B2B marketing experience, exposure to channel marketing, and a proven track record in IT or telecommunications
Key Responsibilities
- Manage the planning and execution of integrated marketing programs to build pipeline within large enterprise accounts, working closely with sales, product, and channel teams.
- Develop and execute integrated GTM campaigns across digital, field, and partner channels to drive qualified opportunities and revenue from large enterprise customers.
- Craft and refine product positioning, messaging frameworks, and sales enablement tools tailored to C-level and senior decision makers in large organizations.
- Plan and execute account-based and segment-focused initiatives, including customer events, trade shows, and industry events to deepen engagement with strategic accounts.
- Collaborate with channel and alliance teams on selected co-marketing programs with distributors, resellers, and technology partners as part of broader integrated campaigns.
- Leverage digital marketing tools (marketing automation, email nurture, social, SEM) to support large-account penetration and expansion, tracking performance against clear KPIs.
- Manage the marketing budget for assigned segments, track spend, and report on ROI and campaign effectiveness with clear, data-driven insights.
Qualifications
- Bachelor’s degree in Marketing, Communications, Business, or related discipline.
- 5+ years of B2B marketing experience in IT, telecommunications, or related technology sectors, with solid experience engaging large enterprise customers.
- Proven track record of planning and executing GTM and account-based campaigns that deliver measurable pipeline and revenue impact.
- Experience in working with channel partners and alliances within broader integrated marketing programs is preferred.
- Strong execution and project management skills with the ability to manage multiple programs, stakeholders, and deadlines in a fast-paced environment.
- Excellent copywriting and communication skills, with the ability to turn complex technical solutions into compelling, customer-centric messages.
- Demonstrated experience in managing in-person and virtual events, from budgeting and logistics to promotion and post-event follow-up.
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