Assistant Strategic Planning Manager, Segment Management (Ref no: ASPMSM-EN)

Accumulating over 70 years experience on our solid foundation in Hong Kong and Greater China, we succeed and create our brilliant story throughout the region. As the first foreign bank branch in Mainland, we grasp the opportunity to grow along with the economic reforms. With our well-versed China business intelligence, we continue to expand our network proactively but prudently.

Inheriting our “People Focus” tradition, we strongly believe in the philosophy of talent investment. Here, we respect your career development with enormous support and room for inspiration. If you are ready to go for great, join us today. You can shine with your own glorious story.

Your talent is our treasure, come to explore your potential with us.

Job Responsibilities

• Assist to design and strengthen value propositions for mass and high net worth segment to support the proposition pillars through customer insight;
• Conduct customer segmentation analysis to identify high-value opportunities and support the creation of targeted marketing campaigns (e.g., product launches, loyalty programs);
• Deliver comprehensive business intelligence and market analysis to support data-driven decision-making and strategic planning;
• Identify opportunities to streamline the workflow to improve campaign efficiency and performance through automation, technology, etc.

Job Requirements

• Bachelor’s degree in Marketing, Business Administration or related fields;
• 2-3 years of experience in the financial industry, preferably with exposure to digital campaigns or customer segmentation;
• Familiarity with marketing strategies, customer segmentation, and campaign lifecycle management;
• Experience with digital channels (e.g., social media, email marketing);
• Strong organizational, analytical and communication skills;
• Self-driven and creative with the ability to take on multiple activities and tasks;
• Good command of both spoken and written English and Chinese; Putonghua proficiency is an advantage.

Interested parties please send your full resume with present and expected salary, and quoting reference number to Talent Acquisition Division by email [email redacted, apply via Company website]. For details, please visit https://www.ncb.com.hk/ and refer to the page “Join Us”.

We are an Equal Opportunities Employer. Data collected would be used for recruitment purposes only. Applicants who do not hear from us within 8 weeks may consider their applications unsuccessful and their data will be destroyed within 24 months of receipt.