Assistant Trade Marketing Manager (Channel Development)

Channel Development will take care of Trade Marketing Activities for responsible Channel (GT,TT and DB). He/She is responsible to develop Channel plan, Analysis pricing, and promotion, update competitors, & channel to grow brands (BC & HC). He/She will work closely with Sales team to ensure channel plan from Category Development team is adapted in order to maximize Profit and Sales of Channel.

Responsibilities :

• Develop Channel Strategy (GT,TT and DB) based on 4P’s (Work closely with Sales team to translate Category plan into Customer plan)
• Understand Consumer and Shopper and Customer to maximize P&L in channel
• Support Business Review and JBP with customer by integrating Category plan into customer plan
• Analyze Channel Performance from offtake data (e.g. Nielsen, C-Smart, Retail Audit) recommend action plan on monthly basis.
• Monitor price index, distribution and competitors’ activation in account on monthly basis
• Communicate and issue trade letter for Price change, change of product
• Center of Premium promotion and do budgeting for premium
• Manage conflict among accounts within channels
• Manage transition plan in accounts level
• Monitor and support to maximize trade spend and pricing / premium promotion to be aligned with floor price guideline.

Qualifications :

• Bachelor’s Degree and above preferably in Business Administration or related fields
• At least 5 years experience in Trade Marketing field or Channel Development, Data Analysis and Promotion Creating, Planning and Evaluating of FMCG
• Experience in POS & Consumer Panel data analysis on different platforms (e.g. Dunnhumby, Nielsen Scantrack, EYC, etc.) are preferable
• Strong leadership as well as interpersonal & communication skills
• Strong analytical and work in data analysis area
• Fluency in spoken & written English
• Strong presentation skills
• Modern trade background is a plus

Interested applicants are invited to send application with full resume indicating qualifications and experience, transcript, expected salary and recent photo via

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DSG International (Thailand) Public Co., Ltd. 
1788 Singha Complex, 23rd Floor

New Phetchaburi Rd., Bang Kapi, Huai Khwang, Bangkok 10310
Tel. : 02-651-8061