Associate Director(定量市场调研)

该职位来源于猎聘 OVERVIEW OF ROLE As an Associate Account Director, you are responsible for effectively leading a team through the execution of full-scale custom market research studies.

This includes responding to and preparing proposals, consulting on study design and issue focused analysis, developing issue-focused analyses through regular and ad hoc reporting/presentations and expanding client deliverables beyond scope of project to provide insight on industry and like-product trends and managing multiple project teams working on various Kantar solutions. You will drive client satisfaction, relationship-building, expanding scope of the business are also key responsibilities of an Associate Account Director.

KEY RESPONSIBILITIES: CLIENT LEADERSHIP

Dedicated to meeting the expectations and requirements of internal and external customers.

Gets first-hand customer information and uses it for improvements in products and services.

Acts with customers in mind.

Establishes and maintains effective relationships with customers and gains trust and respect  Supports and upholds Trusted Advisor principles through the anticipation of needs while building a clear understanding of central business questions

 Proactively identifies and supports actions against clients’ central business issues through consultation and analytics  Drives business growth and collaborate across departments in-line with Kantar’s strategic business and financial objectives  Takes full accountability of client accounts and ensures client research needs are met by providing informative insights & actionable business recommendations  Leads de-briefings to senior levels within the client organization and also supports CS team to successfully deliver regular client de-briefings and presentations KEY RESPONSIBILITIES: PEOPLE LEADERSHIP

Provides current, direct, complete, and “actionable” positive and corrective feedback to others.

Lets people know where they stand.

Faces up to people problems on any person or situation (not including direct reports) quickly and directly.

 Self-driven, proactive, willing to lead and manage initiatives  Acts as inspiring role model, holds self and team members accountable, and along with Senior Account Leaders develops and manages a strong and motivated team, acts as a trusted advisor to team members, provides guidance and supports junior team members to develop their research skills and client servicing skills and contributes to team’s training & development needs KEY RESPONSIBILITIES: THOUGHT LEADERSHIP

Good at determining the processes necessary to get things done.

Knows how to organize people and activities.

Understands how to separate and combine tasks into efficient workflow.

Knows What To Measure And How To Measure It. Can see opportunities for synergy and integration where others can’t.

 Creates a meaningful impact to client’s business questions  Develops and supports best in class consultancy and analytic approach for clients  Play a key role in Goldstar Project Leadership process: Decide, Discover, Design, Develop, Deliver.  Decide – Build mutually beneficial commercial relationships with clients and take better business decisions  Discover - Develops and supports analytical plan of action to address clients’ central business questions  Design - identify the most effective way to answer the client's business questions  Develop - Explore the most important insights/hypothesis that will guide the client's decision  Deliver- identify the success factors that can be applied consistently to ensure we deliver meaningful work that has maximum impact.  Provides clients value added consulting; looking at trends across projects; integrating Kantar learning, POV’s and other information sources to help clients grow stronger brands in China, collaborates with other Kantar brands and pro-actively integrates data/insight/POV from across Kantar to provide holistic consultancy for clients. KEY RESPONSIBILITIES: BUSINESS LEADERSHIP

Can be counted on to exceed goals successfully.

Is constantly and consistently one of the top performers.

Very bottom-line oriented.

Steadfastly pushes self and others for results  Takes ownership of overall quality and profitability of services provided to clients, with minimal supervision from senior colleagues  Supports Senior Account Leaders with the management of overall revenue and profitability targets set for clients (BUD forecasting and management of Net Sales/OP )  Takes an active role in business development by creating more business opportunities amongst existing clients and expanding the customer base across industries

 Improve project profitability through leveraging Kantar automation platform (e.g. Qlib) for time and direct cost efficiency–

Make sure all team members appreciate the necessary and importance of the platform