Associate Director - Digital

RESPONSIBILITIES

• Responsible for overall digital strategy across the client, offering support through training and insights to team members,

• Online, working efficiently as part of an overall integrated team,

• Works with the Strategy Team to drive communications planning and new ways of thinking,

• Gets involved in maintaining the overall business growth of the client account,

• Develop the staff through performance management and giving consistent feedback,

• Sound knowledge of IMS (Integrated Marketing Solutions) and acts as an industry expert on the client and media landscape,

• Pro-actively seek creative digital opportunities appropriate to the client,

• Remains up-to-date on industry research and drives development in this area training key members of staff and acting as a knowledge hub to team members,

• Responsible for the professionalism and performance of the team and driving team culture,

• Oversees and is responsible for the smooth running of all client / supplier and interdepartmental relationships,

• Advises on resources needed within the team,

• Leads best practice presentations internally and contributes to innovation and idea generation.

SKILLS & QUALIFICATIONS

• Minimum 6 years of experience with a Global Media agency group,

• Experience of building and nurturing strong client relationships,

• Leadership abilities to be able to supervise and support a large team,

• Hands-on experience of ad platforms such as Meta, Tiktok, Google Ads and Tiktok, while knowledge of Pinterest, Criteo and RTB is an important advantage for the consideration

• Strong ad tech and analytics experience to include but not limited to DSPs, Ad Serving, Ad Verification and Google Analytics,

• Hands-on experience and knowledge of planning and activation across programmatic and social platforms,

• Experience of planning and managing full funnel digital activity.