Associate Lecturer Marketing Analytics (Part-Time)

Polytechnics Mauritius is recruiting a Part-Time Lecturer in Marketing Analytics to deliver engaging, practical and level-appropriate training to its students.

Key Responsibilities

• Deliver Marketing Analytics modules using practical and data driven learning approaches
• Design course content, learning materials and assessments
• Guide students in collecting, analysing and interpreting marketing data
• Demonstrate the use of analytics tools to evaluate campaigns, customer behaviour and marketing performance
• Evaluate student projects and provide constructive feedback
• Use digital teaching tools, analytics platforms and LMS to support blended learning

Requirements

• Education: Minimum Undergraduate degree in Marketing, Digital Marketing, Marketing Analytics, Business Analytics, Statistics or a related field, together with at least 7 years of relevant professional experience; OR a Master’s degree in a relevant field together with at least 5 years of relevant professional experience
• Experience: Relevant professional experience in marketing analytics, digital analytics, data analysis or performance marketing; tertiary teaching experience is an advantage

Skills

• Strong understanding of marketing metrics, KPIs and analytical methods
• Practical knowledge of analytics platforms and data visualization tools
• Ability to analyze campaign performance and customer behavior
• Strong quantitative and analytical skills
• Comfortable using digital teaching tools and platforms
• Portfolio: Applicants must submit a professional portfolio demonstrating relevant marketing analytics projects, dashboards, campaign analysis, reports or other professional outputs

Portfolio: All applicants must submit a professional portfolio demonstrating relevant practical work, projects and industry experience in the specialist area for which they are applying (specially for design and marketing relevance part). The portfolio should clearly demonstrate the applicant’s level of technical competence, creativity and professional practice.