Associate Marketing Manager (Contract-based)

Meet the team:

We are looking for a Marketing Services Supervisor to spearhead our marketing projects, oversee branding and design efforts, and enhance our customer journey. This role requires a unique blend of creative vision, strategic marketing expertise and a deep understanding of the medical device industry, particularly in the diabetes space.

Where you come in:

Project Leadership:

• Lead and manage cross-functional marketing projects, ensuring alignment with company goals and timelines.

• Coordinate with various departments to execute marketing projects, campaigns and initiatives effectively.

• Work collaboratively with cross-functional teams to ensure marketing projects, campaigns and initiatives are executed thoroughly.

• Provide recommendations to projects and input into Direct to Consumer (DTC) and Healthcare Professional (HCP) strategy to support marketing management as required

Creative Leadership:

• Develop and implement branding strategies, ensuring consistency and alignment with the company's vision and values across all design outputs.

• Lead the creation and maintenance of marketing templates, guidelines, and assets in line with the company’s branding

Team Leadership:

• Enable and empower the marketing services team to think big, own outcomes and continue to grow in their own development

• Enhance communication, engagement and upskilling across the marketing services team, including training on new tools and technologies to keep skills current and aligned with current trends.

Design Oversight:

• Oversee the design team to ensure high-quality and impactful visual content aligned with product key messaging.

• Provide guidance and feedback on design projects, ensuring they meet brand standards and project objectives.

• Collaborate with external design agencies and freelancers as needed.

• Take ownership of branding in ANZ and provide recommendations to ensure consistency with branding

Customer Journey Management:

• Map and optimise the customer journey (HCP and DTC), with a focus on improving the email journey and overall customer experience.

• Analyse customer touchpoints and implement strategies to improve engagement and satisfaction.

• Utilise data and customer feedback to drive continuous improvement in the customer journey.

Process Development:

• Establish and refine efficient marketing and design processes and workflows to optimise marketing team productivity and ensure timely project delivery

What makes you successful:

• You are willing to work on a contract based employment.

• You have a Bachelor’s degree in marketing, design or related field. A medical background is preferable.

• You have minimum of 5-8 years’ experience in design and branding strategies as well as project management.

• You have experience in medical devices, pharmaceutical, diagnostics or diabetes (preferred)

• You are an experienced marketer with a proven track record in executing marketing projects.

• You have high proficiency in Adobe Creative Suite

• You have experience managing a small team of designers

• You have strong analytical and customer insight skills, including confidence with both digital tools and traditional touchpoints across all channels and platforms

• You are a creative problem solver with a keen eye for detail

• You enjoy working collaboratively with cross-functional partners (Marketing, Events, Digital, Education, Sales) to optimise quality and impact of channel plans and campaigns

• You have working knowledge of the Australian and New Zealand diabetes and healthcare markets and the ability to effectively interact with the sales team, external and internal customers.

• You have learning agility. In particular for new digital technology to optimise customer understanding and improve customer engagement and journey

• You are customer centric and have a strong interest in the medical devices industry

• You have excellent communication skills; verbal, written and presentation and the ability to clearly articulate design concepts and ideas

• You have a strong ability to multi-task and meet multiple deadlines

• You have CRM or Marketing automation software experience, data updating, tracking (e.g. HubSpot or Marketing Cloud)

What you’ll get:

• A front row seat to life changing CGM technology. Learn about our brave #dexcomwarriors community.

• A full and comprehensive benefits program including subsidised Corporate Health Cover

• Growth opportunities on a global scale.

• Access to career development through in-house learning programs and/or qualified tuition reimbursement.

• An exciting and innovative, industry-leading organisation committed to our employees, customers, and the communities we serve.

Travel Required:

• 5-15%