Associate - Marketing Talent Acquisition

Job Details

• Designation - Associate - Marketing Talent Acquisition
• Qualification - Bachelor's degree in Marketing, Business, HR, or related field; MBA preferred
• Location - Pune
• Experience - 4-6 Years

Responsibilities

a. Employer Branding

• Elevate the company's presence across LinkedIn, Glassdoor, and other relevant platforms.
• Support campus hiring drives, job fairs, hackathons, and industry visits
• Design targeted talent attraction campaigns for critical and niche roles.
• Transform job descriptions into compelling, candidate-focused narratives.
• Drive referral programs, alumni engagement, and campus branding initiatives.
• Build long-term talent communities to support future hiring needs.
• Benchmark competitor employer branding practices.
• Use insights to continuously refine talent marketing strategies.
• Support leadership branding efforts to attract senior and specialised talent.

b. Content Storytelling Engine

• Own and build the Life at [Company] initiative.
• Create engaging content (employee stories, culture posts, hiring campaigns, videos, reels)
• Collaborate with the corporate marketing team to ensure brand alignment while tailoring messaging for talent audiences.

c. Candidate Funnel Enhancement

• Ensure all hiring platforms are updated and integrated (company website career pages, recruitment platforms, HRIS system etc)
• Identify reasons of drop-offs and implement communication strategies to enhance candidate engagement.
• Optimise the careers pages to improve applicant quality and volume.

d. Cross-Functional Partnership

• Work closely with HR, Marketing, and business leaders to align employer branding with organisational priorities.
• Activate employee advocacy to amplify brand reach.

Qualifications Experience

• Bachelor's degree in Marketing, Business, HR, or related field; MBA preferred.
• 4 to 6 years of relevant experience in employer branding, recruitment marketing, or strategic marketing.
• Demonstrated ability to build programs from scratch.
• Strong storytelling, stakeholder management, and communication skills.
• Candidate must have experience of working for Talent Acquisition function

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