Associate Vice President - Content

Job Summary

Mumbai (HQ)

Experience: 18+ Years (MUST have worked mainly in the Music Industry)

Role Overview

We are seeking a seasoned music industry leader to join us. This role is strictly for candidates with deep and proven experience in the music business.

This is a strategic leadership role responsible for end-to-end content vision, catalogue expansion, creative direction, and commercial performance. You will architect the company s content strategy while ensuring disciplined execution and monetisation.

This role is fully accountable for content-led PL performance.

Key Responsibilities

• Content Strategy Catalogue Building: Define a long-term content strategy aligned with the company s growth objectives; Lead large-scale catalogue expansion with commercial discipline; Identify high-potential artists, genres, and content opportunities; Build scalable frameworks for content acquisition and development; Ensure creative excellence while maintaining cost efficiency
• PL Ownership Revenue Growth: Own content-driven revenue targets and profitability metrics; Optimise ROI on content investments; Align content strategy with digital monetisation models; Work closely with marketing, distribution, and finance to drive revenue growth; Continuously refine investment allocation based on performance data
• Creative Commercial Leadership: Lead senior content and marketing leaders with clarity and accountability; Establish strong relationships with artists, producers, and strategic partners; Oversee release planning, content calendars, and promotional alignment; Ensure content quality, brand alignment, and long-term IP value creation
• Industry Positioning Partnerships: Represent the company in high-level artist and industry negotiations; Build strategic alliances within the music and entertainment ecosystem; Identify acquisition or partnership opportunities to accelerate catalogue growth

Mandatory Eligibility Criteria

• 18+ years of experience in the music or entertainment industry
• Proven leadership experience at a senior level in a music label, media company, or content platform
• Demonstrated track record of building and monetising music catalogues
• Strong understanding of digital platforms, streaming economics, and music monetisation
• Experience handling content-driven PL responsibilities
• Extensive leadership experience within a music label, music distribution company, or music-focused entertainment platform is mandatory. Candidates without substantial music industry experience will not be considered.

Leadership Attributes

• Strategic thinker with strong commercial instincts
• Deep understanding of artist ecosystems and audience behaviour
• Strong negotiation and relationship management skills
• High ownership mindset with execution discipline
• Ability to build scalable systems in a fast-growing organisation

Why This Role Is Transformational

• Opportunity to architect and scale a next-generation music IP company
• Direct partnership with Founders on strategic growth
• Full PL accountability with long-term value creation mandate
• Build one of India s most ambitious music catalogues in a private equity-backed environment
• Opportunity to create real wealth with ESOP for high performers

If you are an industry leader ready to build and scale a category-defining music enterprise, we would love to hear from you.

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.