Audience Builder - CDP Consultant

Senior Full Stack Engineer (Audience Builder & CDP)

Location: Atlanta / FRISCO

Responsibilities

• Build React-based audience builder UI and activation workflows

• Develop APIs and middleware for audience creation, preview, and activation

• Integrate with Databricks/Delta Lake, ClickHouse, Redis, and Event Hubs

• Build AI-assisted segmentation and customer preview experiences

Audience Builder Role –

Key Skill Requirements

The client is specifically looking for candidates with:

• Hands-on configuration experience

o Must have worked directly on Audience Builder tools (Adobe AEP, Audience Manager, CDP, etc.)

o Not just campaign usage — actual setup and configuration is required

• Strong data logic understanding

o Ability to define audience rules using behavioral and attribute-based conditions

o Understanding of:

 Segmentation logic

 Data mapping and schema

 Identity stitching concepts

• Integration experience

o Experience integrating data from:

 CRM systems

 Web/app analytics

 Third-party data sources

o Activation across channels (marketing tools, ad platforms)

________________________________________

Client Expectation (Critical)

• Candidates are required to provide a demo video showcasing:

o Their implementation work

o Audience configuration and setup

o Explanation of data logic used in segmentation

Skills

• React, TypeScript, Next.js

• Python/Node.js, REST APIsd

• SQL, Databricks, Delta Lake

• Redis, Kafka/Event H