CST Training
B2B Account Executive
Skills
1 month ago
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Important information
Contract type:
Permanent
Location:
Bexley, UK
Work mode:
Onsite
Published on:
1 October 2026
What they need
Salary: £30k base, £60k OTE
Company Overview:
CST Training is an ambitious and fast-growing private training company. We are a leading UK provider of construction, health and safety, and professional qualifications, including NVQs, CITB, NEBOSH, IOSH, Prince2, ILM and CMI. We work with employers of all sizes, from local contractors to national firms. We deliver through classroom, virtual, online and in-house courses, and our NVQs run on Ascend, our own e-portfolio platform, which lets employers track their workforce's progress in real time. We value honesty and openness and promote a workplace built on teamwork and collaboration. Interested in being part of our team? We look forward to hearing from you!
Job Description:
We are looking for a driven B2B Account Executive to win new business clients for CST Training. This is an outbound role, so you won't be waiting for enquiries to come in. You will target construction, engineering, facilities and other employers, start conversations with the people who make training decisions, and turn them into CST clients.
You will focus on employers with 50+ employees, where one relationship can lead to training for a whole workforce. Typical opportunities include NVQ programmes at Levels 2 to 7, CITB and health and safety courses, management qualifications such as ILM and CMI, and in-house delivery. Many of these employers already use another provider, so part of your role is showing them why CST is the better choice.
The ideal candidate enjoys picking up the phone, handles rejection well, and is confident speaking with senior people. You will take a consultative approach: ask the right questions, understand each employer's compliance and workforce needs, and put together a solution rather than sell a single course. You should also be willing to keep learning as new qualifications are added to CST Training's portfolio.
Key Responsibilities:
- Spend the core of every day on the phone, making outbound calls to employers to open conversations, qualify opportunities and generate new B2B business.
- Follow up calls with targeted email and LinkedIn outreach.
- Research and target employers with 50+ employees in our key sectors, and identify the right decision-makers, such as HSEQ managers, training managers, contracts managers, HR and senior site leadership.
- Book and run discovery calls and meetings to understand each employer's training, compliance and CSCS card needs.
- Prepare and present proposals and quotes, then manage them through to signed order and invoice.
- Win business from competitor providers by showing the value of CST's range, delivery options and Ascend.
- Build long-term relationships with the accounts you win and grow them into repeat, multi-product clients.
- Keep HubSpot accurate and up to date with all activity, deal stages, follow-ups and forecasts.
- Work with the marketing team on targeted B2B campaigns and promotional materials.
- Stay up to date with industry trends and changes to qualifications and card schemes.
How You'll Be Measured:
- New business revenue against target, based on invoiced business
- Number of new B2B accounts won and grown
- Daily activity, including calls, talk time and companies contacted
- Meetings and discovery calls booked
- Pipeline health and forecast accuracy, reviewed in weekly 1-1s
Requirements:
- Proven experience in B2B new business sales (3 years essential), ideally in the education, training or professional development sector
- A strong track record of cold calling and outbound prospecting
- Confidence holding commercial conversations at senior level
- Experience writing proposals and closing B2B deals
- Excellent communication and presentation skills
- Resilience, self-motivation and a consistent daily work ethic
- Strong organisational and time-management skills
- Proficiency with CRM software; working knowledge of HubSpot is desirable
- Experience selling into construction, engineering or facilities, or knowledge of NVQs, CSCS or CITB, is desirable
- Ability to travel to Bexley, as this is a full-time office-based role
Benefits:
- Competitive salary and UNCAPPED commission structure
- Daily bonus scheme
- Ongoing B2B sales training
- Opportunities for professional growth and development
- Supportive and collaborative team environment
- Great office culture
- Additional leave
- Pension scheme
- Cycle to work scheme
- Nursery scheme
To apply: Send your CV and a few lines telling us about the best new client you've won through outbound and how you did it.
Pay: £30,000.00 per year
Work Location: In person
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