BD Associate

• Source and identify potential creators, influencers, affiliates, and content creators suitable for the requirements of brand partners.
• Build and maintain a database of creators, including their niche, audience, engagement, rates, performance, and previous collaborations.
• Match creators with appropriate brands, products, campaigns, and target audiences.
• Reach out to creators, introduce campaign opportunities, and facilitate partnership discussions.
• Negotiate creator rates, deliverables, timelines, commission arrangements, and other collaboration terms within approved budgets and guidelines.
• Coordinate with creators regarding campaign briefs, product requirements, content guidelines, posting schedules, and other deliverables.
• Monitor creator deliverables to ensure content is submitted and published according to agreed timelines and campaign requirements.
• Track creator performance and campaign results, including content submission, posting compliance, engagement, sales, and affiliate performance where applicable.
• Follow up with creators regarding pending, incomplete, or non-compliant deliverables and escalate issues when necessary.
• Maintain accurate records of creator agreements, rates, campaign assignments, deliverables, and performance.
• Develop and maintain positive relationships with creators to support long-term partnerships and future campaigns.
• Identify new creator opportunities and continuously expand the company’s creator and affiliate network.
• Coordinate with internal teams to address creator concerns, campaign changes, revisions, and other partnership-related matters.
• Provide regular updates and reports on creator sourcing, campaign progress, deliverables, and partnership performance.
• Support other business development and creator partnership initiatives as assigned by management.

Qualifications:

• Bachelor’s degree in Business, Marketing, Communications, Advertising, or a related field is preferred.
• Experience in Business Development, Influencer Marketing, Affiliate Marketing, Creator Management, Talent Management, or Digital Marketing is an advantage.
• Strong communication, negotiation, and relationship-building skills.
• Comfortable communicating and negotiating with creators, influencers, and external partners.
• Familiarity with TikTok, TikTok Shop, affiliate marketing, social media creators, and digital content campaigns.
• Highly organized and capable of managing multiple creators and campaigns simultaneously.
• Strong follow-up and coordination skills with good attention to detail.
• Goal-oriented, proactive, and comfortable working in a fast-paced environment.
• Able to analyze creator profiles and determine their suitability for specific brand campaigns.
• Willing to work with targets and performance-based KPIs.