Brand Associate

MedEthix Inc.(An Ayala Affiliate under AC Health Group) is looking for a proficient Brand Associate for Consumer Health Group. The perfect candidate should be skilled in creating and implementing marketing strategies that are in line with the company's goals and foster business expansion.

Key Responsibilities:

Campaign Execution & Support:

• Assist in the execution of ATL (TV, Radio, Print, OOH, Cinema) and BTL campaigns by coordinating with agencies, suppliers, and internal teams for timely delivery of assets.
• Organize production requirements, logistics, and documentation for campaigns, ensuring smooth execution.

PR Coordination:

• Support influencer outreach campaigns, from communication to post-campaign reporting.
• Assist in preparing PR kits and coordinating with media and influencer partners.
• Maintain an updated database of influencers and media contacts.

Events & Brand Activations:

• Coordinate logistics for events, such as brand launches, New Product line/Ambassador launch, shoots, etc. ensuring adherence to brand guidelines.
• Provide on-ground support for activations, ensuring successful execution and capturing performance data.

Admin & Brand Operations:

• Handle day-to-day admin tasks such as PO processing, inventory tracking, and supplier coordination.
• Maintain a calendar of brand activities and keep the Assistant Brand Manager updated on progress.
• Ensure that all campaign materials, reports, and files are organized and archived properly.
• Ensures compliance with regulatory bodies such as DOLE, ASC, DTI, and other relevant authorities.

Performance Monitoring & Documentation:

• Assist in gathering data for campaign performance, competitor benchmarking, and market feedback.
• Support the preparation of presentations and reports related to brand executions.

Qualifications:

• Bachelor’s degree in Marketing, Communication, Advertising, or related field.
• 2-4 years of relevant work experience in brand marketing, events, digital, or agency work.
• Experience in personal care, FMCG, or lifestyle brands is a plus.
• Strong coordination and project follow-through skills.
• Highly organized with attention to detail.
• Good written and verbal communication skills.
• Creative, resourceful, and eager to learn brand strategy fundamentals.
• Proficient in Microsoft Office (Excel, PowerPoint, Word); knowledge of Canva, Trello/Click Up, or similar tools is a plus.
• Possesses a sharp awareness of current trends and pop culture, contributing fresh and relevant insights to brand initiatives.