Brand Content Producer

The Role

This is a hands-on creative role. We are not looking for highly polished advertising all the time. You will work closely with our founders, Brand & Culture Director, marketing team, designers, VM team and retail colleagues to discover meaningful stories and turn them into engaging content across different channels.

A key part of the role is short video production. You should be comfortable taking a story from idea to finished content — including interviewing, shooting and editing.

Sometimes the best Slowood story may simply be a genuine conversation with a customer or a colleague sharing something they have learned or founder’s reflection, and the story behind our selected product.

What You’ll Do

1. Discover interesting stories from Slowood’s customers, retail team, founders, suppliers and products
2. Develop simple concepts and story angles for social and brand content
3. Plan, shoot and edit short videos for social platforms
4. Talk and conduct informal interviews with customers, colleagues, founders and partners
5. Tell the stories into different formats, including:
6. Short videos and cut-downs
7. Instagram Stories
8. Carousel / visual story concepts
9. Threads and conversational social posts
10. Content ideas for EDMs and journals
11. Work with our graphic designers for visual content
12. Support our marketing team with content planning and execution
13. Use AI tools for ideation, transcription, scripting, editing, translation and content repurposing
14. Experiment with innovative ways to drive conversation and foster active engagement within the Slowood community
15. Spend time in our stores and with our teams to experience the real happening

Working With Us

You will work closely with a small creative and marketing team, including:

1. Founders, who providing brand philosophy and direction
2. Brand & Culture Director, who connecting our people, culture and stories
3. Marketing team, who coordinating campaigns and communications
4. Graphic designers and VM, who developing the visual and physical brand experience

Application

Please send us your CV and portfolio to [email protected]

Rather than only showing us polished campaign work, we would especially like to see your work on:

1. Shot and edit a short video
2. Story telling
3. Simplify a complicated idea
4. Your creation of work with your own initiative

About Slowood

Slowood is a Hong Kong lifestyle retail brand of making more conscious choices easier, more interesting and more human. We curate products, stories and experiences that encourage people to think a little more about themselves, other people and the world around them. As Slowood continues to evolve, we are moving beyond conventional content creation. We aim to tell authentic stories about our community, team, partners, decisions, and hurdles—and the growth journey we share together.