New Media Group Publishing Limited
Brand Development & Program Curation Manager
Skills
1 month ago
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Important information
Contract type:
Permanent
Location:
Hong Kong Island, Hong Kong
Work mode:
Onsite
Published on:
10 September 2026
What they need
Summary
New Monday is New Media Group's hub for Gen Z taste. We cover the intersection of trending fashion, breakout entertainment, internet culture, and lifestyle—serving as the go-to platform for a generation that sets the agenda.
Responsibilities
- Outreach and develop New Monday related young professionals and entrepreneurs across lifestyle verticals (e.g coffee, wine, wellness, sport, travel, investment and entertainment).
- Identify, recruit, and nurture relationships with key community members, micro-influencers, brand partners, and young entrepreneurs.
- Serve as the primary brand ambassador for New Monday at external events, pop-ups, and collaborations.
- Plan, coordinate, and host regular community programs (e.g., networking nights, tastings, wellness workshops, travel talks, sports meetups).
- Work with the content team to develop community-driven stories, interviews, and social media features.
Requirements
- Passionate about lifestyle trends (coffee, wine, wellness, sport, travel, entrepreneurship), with outgoing, charismatic personality and able to build rapport quickly.
- 3–5 years of experience in PR, community management, events, or lifestyle marketing (agency, media, or brand side).
- Proven track record of organizing social or networking events (e.g., startup meetups, lifestyle workshops, brand activations).
- Strong networking skills with an existing Rolodex of young entrepreneurs, lifestyle influencers, or F&B/wellness contacts is a plus.
- Organized, proactive, and able to manage multiple projects simultaneously.
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