Brand Development Executive

Company Description Vesuvius Pharma Private Limited, established on April 26, 2019, is a growing pharmaceutical company committed to delivering quality healthcare formulations and products. Inspired by the strength and resilience of the Italian mountain Vesuvius, the company focuses on providing high-quality yet affordable medicines. Vesuvius operates across key therapeutic segments including general care, pain management, gynecology, dermatology, and neuro-psychiatry. The organization aims to support better health outcomes by combining scientific rigor with patient-centered care. Team members join a mission-driven environment with opportunities to contribute meaningfully to accessible healthcare.

Role Description The Brand Development Executive is a full-time, on-site role based in Pune, responsible for building and strengthening the company’s pharmaceutical brands. Day-to-day tasks include developing brand positioning and messaging, coordinating marketing campaigns, and ensuring consistent brand representation across promotional materials. The role involves conducting market research, monitoring competitor activities, and analyzing sales and performance data to identify opportunities for brand growth. The executive collaborates closely with sales teams, medical representatives, and marketing agencies to plan and execute brand initiatives aligned with business objectives. Additional responsibilities include supporting product launches, preparing presentations and reports, and maintaining compliance with industry standards and company guidelines.

Qualifications

• Brand development and management skills, including experience in defining brand strategy, positioning, and messaging in the pharmaceutical or healthcare sector.
• Marketing and communication skills, such as campaign planning, promotional material coordination, and collaboration with sales and marketing teams.
• Analytical and research skills, including market analysis, competitor tracking, and interpretation of brand and sales performance data.
• Strong organizational and project management abilities to handle multiple brand initiatives, meet deadlines, and coordinate cross-functional stakeholders.
• Excellent written and verbal communication skills, with attention to detail and the ability to create clear, compliant, and persuasive content.
• Bachelor’s degree in Pharmacy, Science, Business, Marketing, or a related field; an MBA or specialization in pharmaceutical marketing is an advantage.
• Prior experience in pharmaceutical marketing, product management, or brand development is preferred, especially in segments such as general care or specialty therapies.
• Proficiency in basic office and presentation software, and the ability to work independently as well as in a team-oriented environment.