Brand Manager

** Must have experience with the supplement category and traditional pharmacy channels!

A rare opportunity to own a VMS portfolio end-to-end at one of Australia's leading consumer healthcare businesses.

This is a full brand ownership role across a Vitamins, Minerals and Supplements portfolio in the ANZ market, with real commercial accountability and the scope to make a genuine impact on brand equity, market share and profitability.

You'll develop the strategy, build the annual brand plan, lead integrated campaigns across ATL and digital, manage agency partners, drive NPD and packaging, and report on performance against meaningful KPIs. All within a business that takes its brands seriously and invests in the people behind them.

The role in brief:

• Full ownership of brand strategy, planning and execution across ANZ
• Integrated campaign management across TV, digital, PR, influencer, in-store and OOH
• Portfolio management including NPD, extensions, packaging and lifecycle
• Budget, P&L and ROI accountability
• Agency, retailer and cross-functional stakeholder management
• TGA and MedSafe NZ compliance across all marketing activity
• Performance reporting using IQVIA, Circana and shopper panel data

What we're looking for:

• 3 to 5 years of brand management experience in consumer healthcare, OTC, FMCG or complementary medicines
• VMS or natural healthcare background strongly preferred
• Solid TGA regulatory knowledge and Australian OTC market experience
• Strong ATL and digital campaign credentials
• Commercially sharp, analytically strong and highly organised

Whats on Offer:

• Be part of a TGA-certified, award-winning business with over 30 years of manufacturing excellence
• Work across a genuinely broad portfolio - Australian-made health supplements, skincare and dairy products spanning everyday lifestyle through to premium luxury
• Join a business with serious global reach
• Be part of a close-knit team where you'll have visibility across the full business, not just your own function
• Join at a pivotal moment - the business is actively growing its digital and e-commerce capability, and this role sits at the centre of that growth agenda

This role is 5 days on site

If you're a brand manager who wants genuine ownership of a portfolio that matters in a category that's growing, this is the one to apply for.

Drop me a DM or hit apply above.