Brand Manager

About the role

We are seeking an experienced Brand Manager to join our dynamic team at PT Bali Hai Brewery Indonesia. As our Brand Manager, you will be responsible for developing and implementing effective marketing strategies to drive the growth and success of our flagship beer brand. This is a full-time position based in our office in North Jakarta.

What you'll be doing

1. Developing and executing brand strategies, campaigns, and initiatives to increase brand awareness and loyalty
2. Conducting market research and analysing consumer insights to inform brand positioning and messaging
3. Collaborating with cross-functional teams, such as sales, product development, and advertising, to ensure a cohesive brand experience
4. Managing the brand's promotional activities, including events, sponsorships, and digital marketing
5. Monitoring and evaluating brand performance, and making data-driven decisions to optimise marketing efforts
6. Staying up-to-date with industry trends and competitor activities to identify opportunities for the brand
7. Effectively communicating brand strategies and performance to key stakeholders

What we're looking for

1. A minimum of 5 years of experience in brand management, preferably in the beer or FMCG industry
2. Strong knowledge of brand strategy, marketing mix, and consumer behaviour
3. Excellent communication and presentation skills, with the ability to influence and persuade stakeholders
4. Proficiency in data analysis and insights generation to drive strategic decision-making
5. Creative thinking and problem-solving skills to develop innovative brand initiatives
6. Familiarity with digital marketing tools and techniques
7. A bachelor's degree in marketing, communications, or a related field

What we offer

At PT Bali Hai Brewery Indonesia, we are committed to providing our employees with a rewarding and fulfilling work experience. As a Brand Manager, you can expect:

1. Competitive salary and performance-based bonuses
2. Comprehensive healthcare and insurance benefits
3. Opportunities for career advancement and professional development
4. A dynamic and collaborative work environment that encourages innovation
5. Access to the latest marketing tools and technologies

About us

PT Bali Hai Brewery Indonesia is the leading beer producer in Indonesia, known for its flagship brand, Bali Hai Beer. With over 40 years of history, we are dedicated to crafting high-quality, refreshing beers that capture the spirit of Indonesia. Our company is driven by a commitment to innovation, sustainability, and cultural preservation. Join our team and be a part of our exciting journey!

Apply now to become our next Brand Manager and help us elevate our brand to new heights.