Brand Manager

PERSOL is Asia-Pacific’s leading Staffing and HR solutions partner, operating across 13 markets with deep local insight and regional scale. With more than 80 offices and decades of experience, we deliver integrated workforce solutions that are tailored, tech-enabled, and designed for the dynamic world of work.

We combine human expertise with smart technology to help organisations solve workforce challenges, unlock potential, and stay ahead of change. From recruitment and talent management to workforce strategy and advisory, our collaborative approach puts your goals at the centre.

In 2025, we came together under the PERSOL name — reflecting our bold vision for the future of work and our Group’s Vision: Work and Smile.

Whether you’re building teams, growing careers, or transforming how work gets done, we’re here.

PERSOL Hong Kong: Employment Agency Licence No. 80860

Our client is one of the reputable food and beverages companies in HK with solid foundation and business development in Asia and US markets. They are now looking for a Brand Manager to join their marketing team to support one of the key beverage products.

About the role

Reporting to the Marketing manager, this role is to support the Marketing team to deliver and execute company marketing plan and promotion activities.

Key responsibilities

Develop and implement brand plan (marketing plan) to drive business growth of assigned brands.

Develop, monitor, and evaluate integrated marketing campaigns encompassing digital and social media planning, public relations and communications, promotional strategies, event execution, and consumer engagement initiatives to drive brand and product strategies.

Conduct comprehensive analyses including campaign performance, sales and distribution metrics, inventory forecasting, and business reviews to inform strategic decisions.

Oversee and track A&P budgets, ensuring efficient and cost-effective allocation of marketing resources.

About you

Bachelor of degree

Good organization and analytical skills

Attention to details

Able to communicate with different levels of people

5 years or above experiences in FMCG companies (preferable with lead team experiences)

Fluent in Cantonese, English and Mandarin

To apply for this position, please simply click on the “APPLY” button or send your full resume to ([email redacted, apply via Company website]) word format indicating the job title.

If you are not contacted by our consultants within 2 weeks, please consider your application unsuccessful. All applications will be treated in strict confidence and used for recruitment purposes only in accordance with PERSOL Hong Kong Limited’s Privacy Policy.

PERSOL Hong Kong Limited: Employment Agency Licence No. 80860

Temporary,Contract