Brand Manager

Roles and Responsibilities :

• Develop and execute comprehensive brand strategies to drive business growth in the FMCG industry.
• Collaborate with cross-functional teams to launch new products, campaigns, and initiatives that meet business objectives.
• Analyze market trends, consumer insights, and competitor activity to inform strategic decisions on product positioning, pricing, and distribution.
• Manage budgets for marketing activities such as advertising, promotions, and events.

Job Requirements :

• 4-9 years of experience in brand management or a related field (FMCG).
• Strong understanding of brand communication, brand marketing, and brand management principles.
• Proven track record of developing successful product launches and driving business results through effective marketing strategies.