Brand Manager

MAIN RESPONSIBILITIES

Job Scope Summary: Manage assigned fashion brands to achieve business targets.

Responsibilities:

• Manage assigned brands to achieve sales, gross profit, margin, inventory and brand performance targets.
• Approach, negotiate and build relationships with brand principals, suppliers, landlords, department stores and business partners.
• Plan and execute brand strategy, launch plans, pricing, promotions and markdown actions with cross-functional teams.
• Monitor brand performance, sell-through, inventory, campaign results and competitor movement; prepare regular reports and business reviews.
• Ensure compliance with brand guidelines, distribution agreements, principal standards, company policies and landlord regulations.
• Coordinate with Retail Operations, Merchandising, Marketing, Visual Merchandising, Finance, Supply Chain and Store teams.
• Perform other duties as assigned by superior.

PERSON SPECIFICATION

• Bachelor's or Master's degree in Marketing, Business Administration, Economics, Fashion Business, Retail Management or related fields.
• Minimum 5 years of experience in Brand Management, Fashion Retail, Merchandising, Business Development, Buying or Commercial roles.
• Strong understanding of fashion trends, Thai consumer behavior, retail channels and competitive landscape.
• Strong analytical skills with good knowledge of sales, margin, inventory, pricing, promotion and data analysis.
• Good negotiation, presentation, communication and relationship management skills.
• Strategic, creative, result-oriented and able to work well with cross-functional teams.
• Organized, detail-oriented and able to manage multiple projects within tight deadlines.
• Able to travel domestically and internationally when required.
• Excellent communication in Thai and English.
• Computer literacy in MS Office, especially Excel and PowerPoint.