Position: Brand Operator

Location: Gurgaon

Working Days: Monday to Friday

Experience Required: 2–5 years

Brand Operator

About Our Client

Our Client is an exciting better-for-you South Indian snacking brand backed by strong investors and funding, with an ambition to build a differentiated, category-defining consumer business.

We are looking for a Brand Operator who can work closely with the founding team to build, scale and strengthen the brand across consumer, growth and go-to-market.

This is a high-ownership role for someone who enjoys moving beyond strategy decks and actually building things, testing ideas, solving problems and driving outcomes.

The Role

As a Brand Operator, you will sit at the intersection of Brand, Consumer, Growth and GTM.

You will be expected to understand the consumer deeply, identify opportunities for growth, translate insights into action, and work cross-functionally to take initiatives from idea execution measurable business impact.

This is not a traditional Brand Manager role. We are looking for someone who thinks like an operator , someone who can take ownership, make decisions, execute with speed and continuously figure out what will move the business forward.

What You Will Own

• Build and strengthen Our Client's brand positioning, consumer proposition and overall brand narrative.
• Develop a deep understanding of the target consumer, category, competition and emerging consumption trends.
• Drive go-to-market strategy and execution for new products, campaigns, channels and consumer initiatives.
• Identify and execute growth opportunities across D2C, marketplaces, quick commerce and other relevant channels.
• Work closely with creative, performance, product, sales, distribution and external partners to translate strategy into execution.
• Use consumer and business data to evaluate what is working and make informed decisions on products, campaigns, channels and growth initiatives.
• Track key business metrics including acquisition, conversion, retention, revenue, AOV and channel performance.
• Experiment rapidly, learn from outcomes and scale initiatives that demonstrate traction.
• Help build the processes, systems and operating rhythm required to scale a consumer brand at an early stage.
• Work closely with the founding/investment team and take end-to-end ownership of high-priority business initiatives.

What We're Looking For

• 4–6 years of overall professional experience.
• 2–3+ years of experience in D2C consumer brands, preferably in Food & Beverage.
• Hands-on experience across Brand, Growth or GTM, with ownership of initiatives that have contributed to measurable business outcomes.
• Strong understanding of consumer behaviour, brand building, go-to-market and growth.
• Strong commercial and analytical orientation with an ability to connect consumer initiatives to business metrics.
• Demonstrated experience of taking a product, brand or initiative from launch/early stage through execution and scale.
• Comfortable working in an ambiguous, fast-moving environment where you are expected to figure things out rather than wait for a playbook.
• Strong cross-functional communication and stakeholder management skills.
• Tier 1 MBA preferred.
• Proficiency in at least one South Indian language is preferred.

The Ideal Candidate

You could be a strong fit if you are someone who:

Thinks like a brand builder, operates like a generalist and measures success like a business owner.

You don't just ask “How do we market this?” , you ask:

Who is this for? Why will they care? What should we build? How should we launch it? Where should we sell it? What is working? And how do we scale it?

Why This Role

This is an opportunity to work on a consumer brand from the ground up, with significant ownership and direct exposure to the decisions that shape the business.

You will have the opportunity to influence what the brand stands for, how it goes to market, how consumers discover and experience it, and ultimately how it scales.