Brand Strategist Intern

The Brand Strategist Intern supports client growth initiatives across social ads, search ads, and retention marketing (email/SMS) under the guidance of senior strategists. This role is designed for aspiring strategists who want hands-on exposure to real DTC brands, learning how data, creative, and messaging come together to drive revenue. This internship provides practical experience in brand strategy, performance marketing, and client communication.

Brand & Channel Support

• Assist in audits of paid social, search, email/SMS, and landing pages
• Help analyze creative performance, funnel flow, and messaging consistency
• Support competitor research and category trend analysis
• Document findings and present insights internally

Strategy & Planning Assistance

• Help build quarterly brand roadmaps including testing ideas, budget allocation drafts, and channel priorities
• Support brand story development, messaging frameworks, and positioning documents
• Assist in preparing QBR and onboarding strategy decks

Channel Execution Support

• Work with paid social and search teams to review campaign structures, audiences, and creative mix
• Assist retention team with email/SMS calendar planning, segmentation, and performance review
• Help track promotions, spend changes, and test results

Analytics & Reporting

• Monitor dashboards (ROAS, CPA, CAC, LTV, open rates, CTR, AOV)
• Prepare weekly/monthly performance summaries
• Document learnings and optimization ideas for senior strategists

Cross-Functional Collaboration

• Coordinate with Creative Strategists to gather assets and feedback
• Join internal strategy calls to learn how decisions are made
• Escalate blockers and clarify tasks with your mentor or manager

Client Exposure & Learning

• Sit in on client strategy calls and QBRs for learning purposes
• Help prepare client-facing materials and follow-up notes
• Learn how to explain performance insights and growth levers clearly

What You’ll Learn

• How to build and execute DTC brand strategy across paid and owned channels
• How to read performance data and translate it into action
• How brand positioning, creative, and media work together
• How to collaborate across teams in a fast-paced agency environment
• How MAG operates at scale using SOPs, dashboards, and documentation
• Strong interest in DTC brands, performance marketing, and eCommerce
• Basic knowledge of Meta Ads, TikTok Ads, Google Ads, or email marketing (hands-on experience is a plus)
• Comfortable with spreadsheets, dashboards, and data analysis
• Strong written and verbal communication skills
• Highly organized, eager to learn, and detail-oriented
• Willing to take feedback and apply it quickly
• A computer with dual monitor setup is required
• Computer with at least 8GB of RAM
• Must have at least 25 MBPS internet speed
• 40 hours a week, 8 hours a day
• Competitive salary base
• Permanent work-from-home setup
• Work schedule is in Eastern Standard Time (EST), Monday-Friday only
• Opportunities for professional development and career advancement

We’re a remote-first team across 12+ countries. We value learning, ownership, and results above all.

Work from anywhere. Our 500+ team members span 12 countries and 6 time zones.

MAG School, weekly trainings, and a growth mindset baked into everything we do.

Your work directly affects $1.2B+ in e-commerce revenue across hundreds of brands.

Full-service DTC performance marketing agency. From the team behind My Amazon Guy — trusted with $1.2B+ in ecommerce sales.

Ready to scale your DTC brand? Let’s talk strategy.

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