Branding Executive

Job Responsibilities

• Develop regional marketing strategies by leveraging local resources, events, and holidays to strengthen brand awareness and maintain brand image.
• Manage the company’s official social media platforms and develop content plans, including Instagram, TikTok, Xiaohongshu, and other relevant platforms.
• Coordinate with PICs from different outlets and departments to ensure smooth project execution.
• Monitor, handle, and analyze online complaints and public opinions regarding the company to maintain brand reputation.
• Manage and coordinate third-party platforms such as Google Maps, Dianping, music licensing platforms, and other relevant accounts.
• Oversee the planning and management of all brand-related design materials.
• Maintain relationships with media partners and external business partners, including handling relevant contract coordination.

Requirements

• Fluent in English, both spoken and written.
• Mandarin proficiency is a plus.
• Strong understanding of the local market with an innovative and creative mindset.
• Familiar with social media management and content planning, with a good understanding of user preferences across different platforms.
• Strong project management and cross-functional coordination skills, with the ability to effectively drive project execution.
• Basic design skills with a good understanding of design planning and brand consistency.

Benefits

• Basic Salary: IDR 7,000,000–10,000,000

• Meal allowance

• Transportation allowance

• Performance bonus after 3 months of employment