Business Analyst (Google Analytics)

Role: Business Analyst

Experience: 4+ Years

Location: Gurugram / Bangalore

Mandatory Skills:

• Business Requirements Document (BRD) & Functional Requirements Document (FRD)
• SQL strong querying and data analysis
• Google Analytics / GA4
• Google Tag Manager (GTM)
• Requirement Gathering & Stakeholder Management
• Business Process Analysis & Documentation
• User Stories, Functional Specifications & UAT

Key Responsibilities:

• Gather and analyze business requirements from stakeholders.
• Create and maintain BRDs, FRDs, user stories and functional specifications.
• Use SQL for data analysis, validation and business insights.
• Work with Google Analytics/GA4 and GTM for digital/product analytics requirements.
• Coordinate with technology, product and analytics teams to translate business needs into functional requirements.
• Support UAT, defect clarification and solution validation.
• Manage stakeholder communication throughout the requirement-to-delivery lifecycle.