Business Development Assistant

The Business Development Associate is responsible for identifying new business opportunities focusing on B2B channels, generating qualified leads, and building strategic relationships to drive company growth. This role involves market research, cold outreach, and collaborating closely with the sales and marketing teams to expand our market footprint. It is a dynamic position requiring excellent communication, resilience, and a strategic mindset to turn cold outreach into warm business relationships.

Key Responsibilities

Lead Generation & Outreach: Identify and qualify new potential clients through cold calling, email campaigns, networking, and social selling.

Market Research: Analyze market trends, competitor activities, and industry developments to find untapped business opportunities.

Pipeline Management: Maintain and update the CRM (Customer Relationship Management Database) database with accurate lead information, interaction logs, and deal stages.

Pitching & Presentations: Assist in creating persuasive sales presentations, proposals, and marketing collateral tailored to prospective clients.

Relationship Building: Schedule and coordinate introductory meetings between qualified prospects and senior sales management or executives.