Business Development Associate

Job Description: Channel Sales Executive

Job Title: Channel Sales Executive
Department: Sales & Marketing
Reporting To: Channel Sales Manager / Regional Sales Manager
Experience: 1–4 years
Employment Type: Full-time
Job Location: As per business requirement

Job Summary

We are looking for a dynamic and result-oriented Channel Sales Executive to develop and manage channel partners, dealers, distributors, and retailers. The candidate will be responsible for driving sales growth, expanding market reach, building strong partner relationships, and achieving assigned sales targets.

Key Responsibilities

• Identify, appoint, and develop new dealers, distributors, and channel partners.
• Manage existing channel partners and maintain strong business relationships.
• Achieve monthly, quarterly, and annual sales targets.
• Generate business through channel partners and explore new market opportunities.
• Conduct regular market visits to monitor sales performance and competitor activities.
• Ensure product availability, visibility, and effective market penetration.
• Provide product training, promotional support, and sales guidance to channel partners.
• Coordinate with internal teams for order processing, delivery, payments, and customer support.
• Monitor channel partner performance, outstanding payments, and stock levels.
• Prepare daily, weekly, and monthly sales reports.
• Implement company sales strategies, schemes, and promotional activities.
• Ensure customer satisfaction and resolve channel-related issues promptly.

Required Skills & Qualifications

• Graduate in any discipline; an MBA in Marketing or Sales is preferred.
• 1–4 years of experience in channel sales, distribution sales, or dealer management.
• Strong communication, negotiation, and relationship-management skills.
• Ability to achieve sales targets and develop new business.
• Good understanding of market dynamics and distribution networks.
• Proficiency in MS Excel and sales reporting tools.
• Willingness to travel within the assigned territory.

Key Performance Indicators (KPIs)

• Achievement of assigned sales targets.
• Number of new channel partners appointed.
• Revenue growth and market expansion.
• Channel partner productivity and retention.
• Collection efficiency and reduction in overdue payments.
• Product availability and market coverage.

Compensation & Benefits

• Competitive salary based on experience and industry standards.
• Performance-based incentives.
• Travel allowance and other applicable benefits as per company policy.

Ideal Candidate: A proactive sales professional with strong networking skills, a target-oriented mindset, and the ability to grow business through dealers, distributors, and channel partners.

Pay: ₹15,000.00 - ₹20,000.00 per month

Benefits:

• Cell phone reimbursement

Work Location: In person