Business Development B2B Associate (SDR)

Level: Specialist
Department: Business Development
Direct Supervisor: Business Development
Work Arrangement: Hybrid (Jakarta)
Industry: Consulting (Workforce Intelligence Architect: Strategic HR, Workforce Management, Change Management & Artificial Intelligence)

Job Summary
As a BD B2B Associate (Specialist Level), you will play a critical role primarily as a "Farmer" (80%) focused on Account and Stakeholder Management, while maintaining a selective "Hunter" mindset (20%) to expand market reach. You will be responsible for nurturing, deepening, and growing long-term business relationships with existing clients—including non-profits, SOEs/BUMN, and private enterprises—as well as driving new business opportunities and managing small-to-medium-scale consulting and training projects. You will serve as the primary bridge between client business needs and the company's capabilities in delivering Workforce Intelligence solutions (a synthesis of HR strategy, workforce management, change management, and AI integration).

Key Responsibilities (Job Description)

1. Build, maintain, and nurture strong, long-term relationships with key client stakeholders to maximize client retention and account value (Farmer 80%).
2. Deeply understand client organizational structures, HR challenges, and strategic goals to identify upselling, cross-selling, and renewal opportunities.
3. Proactively explore and pursue new B2B client acquisition opportunities to expand the portfolio (Hunter 20%).
4. End-to-end B2B sales cycle management, including solution proposal drafting, client presentations, commercial negotiations, and deal closure.
5. Collaborate closely with technical, consulting, and delivery teams to ensure project deliverables, solution proposals, and commercial terms meet client expectations.
6. Oversee sales administration, contracts, invoicing processes, and maintain accurate pipeline and account health reporting for leadership.

Job Qualifications

1. Bachelor’s Degree (Psychology, Management/Business, Industrial Engineering, Information Systems, or a related field) with at least 1–3 years of experience in B2B Sales, Account Management, or Business Development Specialist roles within Consulting, Enterprise HR Solutions, Corporate Training, or B2B SaaS/Tech industries.
2. Based in the Greater Jakarta area (Jabodetabek) and willing to work under a Hybrid work arrangement in Jakarta.
3. Proven strong capability in Account Management, Stakeholder Management, as well as negotiation and communication with decision-makers and C-level executives.
4. Demonstrated track record in consultative B2B selling methods, project management execution, and achieving B2B sales objectives.
5. Balanced mindset between strong client retention/upselling (80%) and new client prospecting/acquisition (20%).
6. Solid understanding of core HR functions, Workforce Management, and Change Management concepts.
7. High interest or foundational understanding of Artificial Intelligence (AI) applications and technology in workforce transformation (a strong plus).
8. Demonstrated leadership or organizational experience proving a problem-solving mindset, independence, and an orientation toward long-term relationship building.
9. Proficient in delivering presentations and drafting professional business proposals in both English and Indonesian.