BUSINESS DEVELOPMENT EXECUTIVE

About the Role

Prima Asia Sdn Bhd is looking for an experienced Business Development Executive / Retired FMCG Sales Professional to support the expansion of our distribution network in Malaysia.

This position is particularly suitable for retired or semi-retired FMCG professionals, former Sales Managers, Key Account Managers, Business Development Managers or Distribution Managers who have strong market relationships and would like to continue contributing their experience on a flexible basis.

The primary objective is simple: open new business accounts and develop distribution opportunities.

Key Responsibilities

The successful candidate will focus on:

• Appointing and developing new sub-distributors
• Opening wholesale accounts
• Developing key accounts and retail chains
• Identifying new distributors by state or territory
• Introducing company products to potential customers
• Arranging meetings with buyers, wholesalers and distributors
• Negotiating commercial opportunities with support from management
• Reconnecting with existing industry contacts and networks
• Identifying new channels and business opportunities
• Following up opportunities until account opening / first order
• Providing regular updates on business leads and market feedback

Target Channels

The role will primarily develop:

Sub-Distributors

• State distributors
• Regional distributors
• FMCG distributors

Wholesale

• FMCG wholesalers
• Cash & carry
• Traditional trade wholesalers
• Mini-market suppliers

Key Accounts

• Supermarkets
• Hypermarkets
• Convenience chains
• Independent retail chains
• Petrol marts
• Specialty retail channels

Who We Are Looking For

Preference will be given to candidates with 10+ years of experience in FMCG sales, distribution, wholesale or key account management.

Retired and semi-retired professionals are strongly encouraged to apply.

Ideal candidates may have previously worked as:

• Sales Manager / Regional Sales Manager
• Key Account Manager
• Business Development Manager
• National Sales Manager
• Distribution Manager
• General Trade Manager
• Modern Trade / Key Account professional

Candidates should have a strong existing network of distributors, wholesalers, buyers and key accounts in Malaysia.

What Matters Most

For this role, we value market connections, relationships and the ability to open accounts more than academic qualifications.

We are looking for someone who knows the FMCG market, understands how distributors and wholesalers operate, and can connect us directly with the right decision-makers.

Working Arrangement

• Part-time / contract basis
• Flexible working arrangement
• Field and relationship-based role
• Suitable for retired or semi-retired professionals
• Management support provided for presentations, quotations, samples and commercial negotiations

Remuneration

Attractive Part-Time Package + Performance Incentive / Commission

Performance incentives can be linked to:

• New distributor appointments
• New wholesale accounts
• New key accounts
• Successful listings
• Sales generated from newly developed accounts

Why Join Us?

Prima Asia Sdn Bhd is an FMCG distribution company with an expanding portfolio and distribution network.

This is an opportunity for an experienced FMCG professional to use their industry experience and established network without returning to a full-time corporate position.

If you have spent years building relationships with distributors, wholesalers and key retail accounts, we would like to speak with you.

Retired FMCG sales professionals are highly encouraged to apply.