Business Development Executive

Job Summary:

Ishya Healthcare is looking for a hands-on Marketing and Business Development Executive to lead our growth efforts. This person will own our marketing and outreach strategy, build a pipeline of clients, and help the company expand its footprint and revenue in the home healthcare space.

Key Responsibilities:

Marketing and Advertising

• Develop and execute a marketing and advertising strategy across digital and offline channels
• Manage social media presence, website content, and online advertising campaigns
• Plan and run local outreach activities (hospital tie-ups, clinic partnerships, community events, print and local media)
• Work with Ishya team and excute marketing campaign.
• Track campaign performance and adjust strategy based on results

Business Development

• Identify and pursue new client segments (individual patients, corporate wellness tie-ups, insurance partners, hospitals, nursing homes)
• Build and manage relationships with referral sources such as doctors, hospitals, and diagnostic centers
• Generate leads, convert inquiries into clients, and manage the sales pipeline
• Negotiate partnerships and service agreements
• Set and track revenue targets
• Identify home healthcare requirements through hospitals, doctors, clinics, and discharge teams
• Build professional referral relationships with healthcare professionals
• Connect with RWAs, residential societies, and community groups to identify local healthcare needs
• Conduct health awareness camps and community outreach activities
• Coordinate identified patient requirements with the care/operations team
• Identify new hospital, clinic, doctor, and community referral networks
• Maintain records of visits, referrals, requirements, and follow-ups

Team and Strategy

• Prepare regular reports on marketing spend, lead generation, conversion, and revenue growth
• Work closely with operations and clinical teams to align messaging with service capacity
• Bring new, cost-effective ideas for client acquisition and brand visibility

Required Qualifications and Experience

• Bachelor's degree in Marketing, Business Administration, or related field (MBA preferred)
• 2-6 years of experience in marketing and business development, healthcare or home care sector preferred
• Proven track record of generating leads and closing business
• Experience managing a small team

Required Skills:

• Strong communication and interpersonal skills
• Sales and negotiation skills
• Marketing knowledge
• Lead generation and conversion skills
• Good presentation skills
• Customer relationship management
• Basic computer knowledge (MS Office, Email, CRM)

To apply or for any query you can WhatsApp and Call @ Neha 9217612100.

Industry Types:

Home Healthcare Services

Department:

Sales & Marketing

Location:

Noida / Delhi NCR

Employment Type:

Full-Time, Permanent