BUSINESS DEVELOPMENT EXECUTIVE

About the role

Hong Heng Group of Companies is a trusted name in Malaysia’s transportation and logistics industry. We are looking for a highly motivated and experienced  Business Development Executive who is proactive in driving improvements, capable of developing and implementing Standard Operating Procedures (SOPs), and committed to building a more structured and systematic logistics operation. This role is ideal for someone who is not only experienced in logistics but also passionate about making processes better, more efficient, and more consistent.

What you'll be doing

Transport & Logistics

• Identify and approach potential customers for transportation, logistics, workshop and lorry sales.
• Develop new accounts and business opportunities.
• Visit potential customers and introduce the company’s services.
• Prepare quotations and proposals with the relevant department.
• Follow up on enquiries, quotations and sales leads.
• Maintain good relationships with existing customers and identify new business opportunities.
• Monitor competitors, pricing and market trends.

Lorry Dealership

• Generate leads and promote lorry sales.
• Approach transport companies, contractors and fleet owners.
• Promote lorry models, specifications and financing packages.
• Arrange customer visits, demonstrations and test drives where applicable.
• Follow up with customers from enquiry until booking or sale.

Marketing

• Manage company social media platforms including Facebook, TikTok, Instagram and LinkedIn.
• Prepare monthly content plans and marketing materials.
• Take photos and videos of trucks, workshop activities and company operations.
• Create short-form videos using Canva, CapCut or similar tools.
• Promote company services, achievements, ISO, safety and compliance.
• Support workshop and lorry dealership marketing campaigns.
• Update company website and marketing materials when required.

Customer & Market Development

• Build and maintain a database of potential customers.
• Identify new industries, market segments and business opportunities.
• Conduct market research and monitor industry trends.
• Collect customer feedback and market information.
• Identify potential subcontractors and business opportunities.

What we're looking for

• Diploma/Degree in Marketing, Business Administration, Sales or related field.
• Experience in sales, marketing or business development is an advantage.
• Good communication and interpersonal skills.
• Proficient in social media platforms and basic content creation.
• Willing to travel for customer visits when required.
• Target-oriented, proactive and able to work independently.
• Possess a valid driving licence.

What we offer
At Hong Heng Group of Companies, we are committed to providing our employees with a supportive and rewarding work environment. In addition to a competitive salary, we offer a range of benefits, including:

• Opportunities for professional growth and career advancement.
• Work in a collaborative and inclusive company culture.
• Grow your career within a well-established and expanding business.