Business Development Executive

About the role

We are looking for a proactive Business Development Executive to support customer acquisition, manage OEM/private label projects, and drive business growth. This role requires someone who enjoys working with customers, coordinating cross-functional teams, solving problems, and taking ownership of projects from enquiry to commercialization.

Key responsibilities

• Identify and develop new OEM/private label business opportunities.
• Build and maintain strong relationships with new and existing customers.
• Manage assigned OEM projects from enquiry to commercial launch.
• Coordinate with internal teams (R&D, QA, Production, Planning, Purchasing, and Logistics) to ensure projects are completed on time.
• Prepare quotations, product proposals, and support commercial discussions.
• Follow up on customer enquiries, samples, quotations, and project progress.
• Conduct market research and identify potential customers and business opportunities.
• Prepare weekly project updates, sales reports, and business forecasts.
• Participate in customer meetings, presentations, and factory visits when required.
• Identify issues, propose solutions, and drive actions to completion.

About you

• Diploma / Bachelor’s Degree in Business, Marketing, Food Science, or related fields
• 1–3 years of relevant experience in business development, sales, account management, or FMCG/food manufacturing.
• Experience in OEM/private label, B2B sales, or food manufacturing is an added advantage.
• Fluent in Mandarin and English (to liaise with Mandarin-speaking customers and stakeholders)
• Good communication, interpersonal, and presentation skills.
• Strong planning, coordination, and project management skills.
• Able to manage multiple tasks and meet deadlines.
• Proactive, self-motivated, and able to work independently with minimal supervision.
• Strong analytical and problem-solving skills with the ability to recommend practical solutions.
• Detail-oriented with good follow-up and organizational skills.
• Customer-focused with a commercial mindset.
• Willing to learn and adapt in a fast-paced environment.
• Proficient in Microsoft Office (Excel, PowerPoint, Word)
• Fresh graduates with strong internship experience and excellent learning attitude may also be considered.1–3 years of experience in FMCG sales and OEM business development.