Business Development Executive

What you will do:

• Identify, develop, and pursue new business opportunities across relevant industries, markets, and customer segments.
• Prospect and build relationships with potential customers, business partners, consultants, contractors, suppliers, and other key stakeholders.
• Generate leads through direct prospecting, networking, referrals, site visits, exhibitions, digital channels, and industry contacts.
• Develop and maintain a healthy sales pipeline, sales forecast, and customer portfolio to achieve assigned revenue and business targets.
• Conduct customer meetings and site visits to understand business needs, operational challenges, technical requirements, and potential opportunities.
• Work closely with Engineering, Project, Service, and other relevant teams to develop and propose suitable products, services, and solutions.
• Coordinate site surveys, technical assessments, product presentations, proposals, quotations, tenders, and other commercial submissions.
• Recommend appropriate solutions based on customer requirements, application, operating conditions, efficiency, technical suitability, and budget.
• Manage the end-to-end sales process from lead generation, enquiry and qualification through quotation, negotiation, closing, and project handover.
• Negotiate pricing and commercial terms within approved company policies while identifying opportunities for upselling, replacement, expansion, upgrading, servicing, and maintenance.
• Maintain strong, long-term relationships with customers and business partners while ensuring effective follow-up and customer satisfaction.
• Monitor market trends, competitor activities, pricing, and industry developments, and provide management with market insights and recommendations for new business opportunities.

What you need to have:

• Diploma or Bachelor’s Degree in Business, Engineering, Marketing, or a related discipline.
• Experience in refrigeration, HVAC, cold storage, industrial equipment, technical sales, project sales, or a related industry is highly preferred.
• Proven experience in B2B business development, sales, and customer acquisition, with a strong track record of achieving sales targets.
• Ability to understand technical requirements and customer applications, and translate them into suitable products, services, or solutions.
• Strong communication, negotiation, presentation, and relationship management skills.
• Commercially astute, proactive, and results-oriented, with a strong drive to identify and convert new business opportunities.
• Strong interpersonal skills with the ability to engage effectively with customers, consultants, contractors, and internal stakeholders.
• Able to work independently while collaborating closely with technical, engineering, project, and operational teams.
• Willingness to travel for customer meetings, site visits, exhibitions, and business development activities as required.
• Work Location: Balakong Industrial Park.